- Neiman Marcus Preps Foursquare Challenge
Marketing Daily, Tanya Gazdik - Thursday, September 29, 2011
Neiman Marcus will hide 15 Nancy Gonzalez clutches (which retail for abo ...
- 'Got Milk?' Goes Peanuts For Halloween
Marketing Daily, Karlene Lukovitz - Thursday, September 29, 2011
A seasonal "Got Milk?" campaign from the national Milk Processors Education Progr ...
- Online Ad Revenue Is Breaking Records
Marketing Daily, Karl Greenberg - Thursday, September 29, 2011
Someone's making Googles of money in the ad business this year. Onli ...
- Flickr Launches Android App, Real-Time Photo Session
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 29, 2011
Photo-sharing service Flickr has unveiled its first Android app, along with ...
- Dove Hair Launches Promo With DailyCandy
Marketing Daily, Karl Greenberg - Wednesday, September 28, 2011
Unilever's Dove Hair will give people who subscribe to lifestyle site DailyCan ...
- Ram Truck Hispanic Effort 'Most Comprehensive'
Marketing Daily, Tanya Gazdik - Wednesday, September 28, 2011
Chrysler Group LLC is calling its new Hispanic-focused campaign its most comprehensi ...
- Is 'WSJ' 'Greedy' And 'Hypocritical' When It Comes To Online Privacy?
Around the Net In Media, Phyllis Fine - Wednesday, September 28, 2011
Jeff Sonderman reports on two tweets reacting to The Wall Street Journal ...
- 7-Eleven Offers CofFREE Day, Facebook Game
Marketing Daily, Tanya Gazdik - Tuesday, September 27, 2011
The promotion targets everyone who likes a "fresh, piping-hot cup of coffee ...
- TidalTV Has Deal With Roku For OTT Video Ads
MediaDailyNews, David Goetzl - Tuesday, September 27, 2011
TidalTV, an online video advertising network, is now working with Roku, ...
- Former ABC Soaps Set For January Return
MediaDailyNews, David Goetzl - Tuesday, September 27, 2011
New episodes of former ABC soaps "All My Children" and "One Li ...
- Horizon Integrates Trust Metrics: Will Buy Sites Based On Being Good, Not Bad
Online Media Daily, Joe Mandese - Wednesday, September 28, 2011
Horizon Media, the largest Independent media services shop not owned by o ...
- 'Targeted' Fuels Media Economy Expansion, Buoys Traditional Media Too
Online Media Daily, Joe Mandese - Wednesday, September 28, 2011
Targeted media, especially the kind being fueled by online and mobile technologie ...
- Chrysler Lets Customers Track Production, Delivery
Marketing Daily, Karl Greenberg - Monday, September 26, 2011
Chrysler is launching a program one typically associates with either very high-e ...
- Credit Suisse Launches Global Ad Campaign
Marketing Daily, - Monday, September 26, 2011
Credit Suisse is launching a multi-media advertising campaign in key markets acro ...
- OMD, McKinney, Evolution Bureau Take OMMA Best In Shows
Online Media Daily, The Editor - Tuesday, September 27, 2011
Evolution Bureau, OMD and McKinney took "Best in Show" for Online Creativit ...
- Union Square Founder: New Online Ads Will Employ 'Native Monetization'
Online Media Daily, Mark Walsh - Monday, September 26, 2011
Ubiquitous but ignored, the display ad on the right side of t ...
- Martini Ad Network Targets Affluent Buyers
Online Media Daily, Laurie Sullivan - Monday, September 26, 2011
As advertisers begin to focus on loyal and affluent consumers, Martini Med ...
- Where's The Beef? Why, It's Right Here, Wendy's Says
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 26, 2011
The question first heard in a 1984 commercial starring a bellowing Cla ...
- eBay Motors Launches Web-Based Show
Marketing Daily, - Friday, September 23, 2011
eBay is launching "World's Fastest Car Show" -- an original video seri ...
- Reasons To Get Online Video In-Line
Marketing Daily, Gregg Winik - Thursday, September 22, 2011
Matching the video content to the topic of the page is ...
- Adults 55+ Click More Online Ads
Online Media Daily, - Wednesday, September 21, 2011
Adults 55+ click online ads more than younger demos, per audience resear ...
- Microsoft Renews Adchemy Partnership, Takes Minority Stake
Online Media Daily, Gavin O'Malley - Wednesday, September 21, 2011
Microsoft and Adchemy hope to expand the use of the Adchemy IntentM ...
- Internet Ads Kill TV
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 21, 2011
Hitherto the Internet ad model has been click-through based. Online video, soci ...
- Five Steps To Reputation Management
Marketing Daily, Mickey Lonchar - Wednesday, September 21, 2011
Remember when your grade school principal used to threaten you with t ...
- Van Heusen, GQ, ESPN Ask Men To Step Up Their Style
Marketing Daily, Sarah Mahoney - Tuesday, September 20, 2011
In the hopes that it can encourage American men to pull ...
- WKSU Folk Festival Campaign: It's Not Your Grandfather's Folk
Marketing Daily, Karl Greenberg - Tuesday, September 20, 2011
The key to getting college students interested in music that falls, broadl ...
- Kia Wants YOU To Shuffle
Marketing Daily, - Monday, September 19, 2011
Kia says its shufflin' "Share Some Soul" ad campaign that brings ba ...
- How Online Advertising Incentives Influence Brand Perception
Online Media Daily, Laurie Sullivan - Monday, September 19, 2011
Brand messages and incentives make consumers pay attention to ads, says ...
- Birds Eye Aims To Shake Up Frozen Veggie Status Quo
Marketing Daily, Karlene Lukovitz - Friday, September 16, 2011
With the U.S. Department of Agriculture's new MyPlate icon driving home t ...
- Adjusted Socioeconomically, Hispanics and Whites Neck and Neck in Digital Use
Research Brief, Jack Loechner - Monday, September 19, 2011
According to a study from the Pew Research Center, reported in Marketi ...