- IgnitionOne Appoints John Ragals COO, Pushes Tech Efforts
Online Media Daily, Laurie Sullivan - Wednesday, July 31, 2013
Fresh off the management-led buyout from Dentsu, IgnitionOne appoints John Ragals Glob ...
- Facebook Unveils Promo Effort For Mobile Games
Online Media Daily, Mark Walsh - Tuesday, July 30, 2013
Facebook on Tuesday announced a new pilot program to help mostly small ...
- Meltwater, AP Settle Differences, Form Partnership
Online Media Daily, Wendy Davis - Tuesday, July 30, 2013
The Associated Press and online aggregator Meltwater have agreed to put asi ...
- Dish 'Awfas' Boston-ese Translation
Marketing Daily, Aaron Baar - Monday, July 29, 2013
Of all the dialects in the United States, Boston's is probably o ...
- Adicio Powers 7 Newspapers' Auto Sites
Online Media Daily, Fern Siegel - Monday, July 29, 2013
Adicio, a provider of interactive classified advertising software for media companies, h ...
- Internet Trade Group Sides With EBay Against Deaf User
Online Media Daily, Wendy Davis - Monday, July 29, 2013
A trade group representing Amazon, Facebook, Google and other Web companies sa ...
- Watching Paint Dry Is More Productive Than You'd Think
Creative Media Blog, Amy Corr - Monday, July 29, 2013
DIYers were treated to 24 hours worth of live-streamed DIY projects ...
- Google Maps Visits Florida Beaches
Marketing Daily, Karl Greenberg - Friday, July 26, 2013
Given the predilection tourism marketing organizations have for beautiful photos of mountain ...
- Toshiba, Intel Battle Facial Hair Invaders
Marketing Daily, Aaron Baar - Friday, July 26, 2013
The film, "The Power Inside," directed by Will Speck and Josh Gord ...
- Hyundai Gets Zombie Seal Of Approval
Marketing Daily, Karl Greenberg - Thursday, July 25, 2013
Hyundai Motor America's zombiegeist is with Robert Kirkman, who created "The Walki ...
- Internet Ad Spending Up Globally, But TV Still King
Online Media Daily, Mark Walsh - Thursday, July 25, 2013
Spending on online display advertising rose 26.3% globally in the first quart ...
- Ageless Hilfiger Preppies Finally Graduate High School
Marketing Daily, Karl Greenberg - Tuesday, July 23, 2013
The Hilfigers are back for a seventh season. Those multi-culti, borderline-solipsistic preppi ...
- Sleep Number Leverages Social Influencers
Marketing Daily, Aaron Baar - Tuesday, July 23, 2013
"One of [Sleep Number's] biggest challenges, is getting targeted consumers into t ...
- Lexus Does 'Amazing Mix' For 2014 IS
Marketing Daily, Karl Greenberg - Monday, July 22, 2013
Lexus has launched a Web site and interactive platform to promote t ...
- Lord Named CEO, AOL Networks
Online Media Daily, Gavin O'Malley - Friday, July 19, 2013
Determined to avoid another disappointing quarter, AOL on Friday named Bob Lo ...
- Back-to-School Spending To Decline
Marketing Daily, Sarah Mahoney - Thursday, July 18, 2013
The National Retail Federation says families will spend less outfitting their childr ...
- Mini Lines Up First Global Campaign
Marketing Daily, Karl Greenberg - Thursday, July 18, 2013
The new campaign, leveraging the "Not Normal" brand badge created last yea ...
- Mercedes-Benz Taps Top Instagram Shutterbugs For CLA
Marketing Daily, Karl Greenberg - Thursday, July 18, 2013
The online efforts began with a video program in which (Gen ...
- Higher Interaction For TV Ads Found With Online Viewers
MediaDailyNews, Wayne Friedman - Wednesday, July 17, 2013
Higher interaction with a TV commercial for viewers comes with watching ...
- Consumers Viewed 20 Billion Video Ads In June
Online Media Daily, Gavin O'Malley - Wednesday, July 17, 2013
Thanks in large part to the increasing mobility of the Web, U. ...
- 'House of Cards' and Stars Get Emmy Noms; So Does Bateman, for 'Arrested Development'
Online Video Daily, P.J. Bednarski - Thursday, July 18, 2013
The Emmy Award nominations were announced Thursday morning, and as expected, "Hou ...
- GMC Gets Virtual On EA Sports Madden NFL 25
Marketing Daily, Karl Greenberg - Tuesday, July 16, 2013
The Official Vehicle of the NFL is going to be the offici ...
- Nikon Makes A Game Of Photography
Marketing Daily, Aaron Baar - Monday, July 15, 2013
If there's one thing people love doing on Facebook, it's sharing photo ...
- Honda Does Personalized Vines For Summer
Marketing Daily, Karl Greenberg - Monday, July 15, 2013
The just-launched campaign involves, first, getting people to tweet #wantnewcar about w ...
- For Gen Y, Target Goes To Bullseye U
Marketing Daily, Sarah Mahoney - Tuesday, July 16, 2013
Target, now in its 12th year of busing freshmen to nearby Targ ...
- Nissan Climbs Vine And Instagram For Versa Note
Marketing Daily, Karl Greenberg - Monday, July 15, 2013
Nissan is in the midst of rolling out the Versa Note ...
- Levi's Rolls Out Revel, New Line For Women
Marketing Daily, Sarah Mahoney - Thursday, July 11, 2013
In its ongoing quest to build the perfect pair of jeans f ...
- AT&T Helps Fans Thank The Yankees' 'Mo'
Marketing Daily, Aaron Baar - Thursday, July 11, 2013
The company, which has been a longtime sponsor of Rivera's Yankees, h ...
- Fiat Sings The Body Electric
Marketing Daily, Karl Greenberg - Thursday, July 11, 2013
Fiat has a couple of things going on this month. First, a ...
- Microsoft Reorg Aims For Better Collaboration, Engineering Efficiencies
Online Media Daily, Laurie Sullivan - Thursday, July 11, 2013
Microsoft consolidated business groups and reorganized management Thursday in an effort ...