- Old Ads Find New Life On YouTube, Not On Facebook
Around the Net in Video, P.J. Bednarski - Wednesday, September 30, 2015
Research from video content advertising firm Visible Measures says brands enjoy ...
- Rise Of The 'Super Viewer'
Around the Net in Video, P.J. Bednarski - Wednesday, September 30, 2015
comScore has identified certain viewers who have a massive cross-platform interest ...
- Consumers Still Leery Of Digital Ads
Marketing Daily, Tanya Gazdik - Wednesday, September 30, 2015
Advertisers may not be doing enough to get consumers to trust digit ...
- Trust Vs. Action: Both Valuable To Search Marketers
SearchBlog, Laurie Sullivan - Wednesday, September 30, 2015
Trust in paid online and mobile ads has remained relatively consistent sin ...
- The Complicated TV Connection of Friends, Family and "Battlestar Galactica"
Show Daily, Wayne Friedman - Wednesday, September 30, 2015
TV viewers want to connect with programming -- as well as the ...
- UPDATE: Zefr's Brand ID Suite Matches Up YouTube Users
VidBlog, P.J. Bednarski - Wednesday, September 30, 2015
BrandID Suite will not only identify the right videos for brands ...
- Yahoo's Mayer Says, Make Better Ads And Blockers Will Go Away
Around the Net in Video, P.J. Bednarski - Tuesday, September 29, 2015
“I really believe that commercials and ads make content better,” CEO Maris ...
- Mobile Is The Future! (Or Maybe Just The Present)
VidBlog, P.J. Bednarski - Tuesday, September 29, 2015
Virtually every panel at Advertising Week gets down to being about t ...
- Awesomeness Launches Marketing Arm
Around the Net in Video, P.J. Bednarski - Monday, September 28, 2015
AwesomenessTV, has tapped Margaret Czeisler to lead Wildness as chief strategy officer. S ...
- Porn Industry: Hard to Make A Buck
Around the Net in Video, P.J. Bednarski - Monday, September 28, 2015
With most porn on the internet now free and easy to fin ...
- Netflix Buys Rights To 'Jane The Virgin,' Two Others
Around the Net in Video, P.J. Bednarski - Monday, September 28, 2015
It also snaps up "Zoo" from CBS and "Colony" from USA/Legendary, ...
- Tech-Driven Marketing Can Creep You Out
Marketing Daily, P.J. Bednarski - Monday, September 28, 2015
Tech-driven marketing has its pluses, but at the Bloomberg Market Leaders pan ...
- A Bot 'Viewed' Ad Is Like A VW Diesel
VidBlog, P.J. Bednarski - Monday, September 28, 2015
Volkswagen tricked regulators into thinking the exhaust from its diesels was cle ...
- How Should News Media Deal With Violent Images
Around the Net in Video, P.J. Bednarski - Friday, September 25, 2015
ISIS beheadings and the murder of two Virginia journalists make some wond ...
- Digging Deep Into Fake Ad Views By Bots
Around the Net in Video, P.J. Bednarski - Friday, September 25, 2015
This deep dive into the subject by Bloomberg Business shows how so ...
- New Vevo Study Defines Types Of Music Fans
VidBlog, P.J. Bednarski - Friday, September 25, 2015
Are you a Mod or a Rocker? Oops. Sorry. Wrong century! ...
- Now DraftKings Lets You Pick An Online Gaming Team
Around the Net in Video, P.J. Bednarski - Thursday, September 24, 2015
Beginning next month, DraftKings is adding competitive video gaming — commonly referr ...
- Netflix Keeps Track Of How You Get Hooked
Around the Net in Video, P.J. Bednarski - Thursday, September 24, 2015
Fast Company says Netflix keeps track of how its viewers watch serie ...
- AOL's Top Video Exec Is Leaving
Around the Net in Video, P.J. Bednarski - Thursday, September 24, 2015
Dermot McCormack, who was named president of AOL’s video operations last October, wi ...
- Roku 4 May Be Unveiled Any Day Now
Around the Net in Video, P.J. Bednarski - Thursday, September 24, 2015
A leaked ad seems to indicate Roku will likely announce the Roku 4 with ...
- Unruly's Deep Probes: How Do You Feel About That Online Ad?
VidBlog, P.J. Bednarski - Thursday, September 24, 2015
Unruly, the social video/ad tech firm, just launched a "future video lab ...
- Pedigree Launches Powerful Ad Highlighting Dogs' Unconditional Love
Out to Launch, Amy Corr - Wednesday, September 23, 2015
Dogs really bring out the best in people. Check out "The Walk ...
- It's Always Premiere Week On Your Browser
VidBlog, P.J. Bednarski - Wednesday, September 23, 2015
A study from YuMe concludes lots of us are just streaming ...
- In Cuba, Content Comes From 'The Package'
Around the Net in Video, P.J. Bednarski - Tuesday, September 22, 2015
A fascinating video about how Cuba -- where essentially nobody has t ...
- How Big TV Producers Are Responding To Netflix
Around the Net in Video, P.J. Bednarski - Tuesday, September 22, 2015
The future is in SVOD seems to be the way Fox a ...
- DraftKings, FanDuel Spend Millions On Ads
Around the Net in Mobile, Gavin O'Malley - Monday, September 21, 2015
How much are DraftKings and FanDuel spending to blanket the airwaves wi ...
- IAB's Rothenberg On Ad Blocking: 'The Sky Hasn't Fallen'
Around the Net in Video, P.J. Bednarski - Monday, September 21, 2015
In a Q&A, Randall Rothenberg, chief executive of the IAB says, "Witho ...
- Top Ad Blocker Blocks Self, Says It Just Didn't 'Feel Good'
Publishers Daily, Joe Mandese - Friday, September 18, 2015
Marco Arment, developer of popular ad blocker "Peace," has pulled the produ ...
- UPDATED: Altruism And Ad Blocking
VidBlog, P.J. Bednarski - Monday, September 21, 2015
It is kind of interesting to see the ad blocking industry taki ...
- 'Good Mythical Morning,' 'fouseyTUBE,' Mamrie Hart, Shawn Mendes Win Streamys
Around the Net in Video, P.J. Bednarski - Friday, September 18, 2015
The Streamy Awards, aired for the first time on television, happened la ...