- Walk The Line
Media Magazine, Courtney Humiston - Tuesday, July 14, 2009
Unless you live on a sweet potato farm in Lancaster, Pa., bran ...
- P&G Goes Digital With Print Effort For Always
Marketing Daily, Karl Greenberg - Wednesday, July 29, 2009
The ads are designed so that when consumers hold them up ...
- Hair Yesterday, Gone Today
Around the Net In Brand Marketing, Thom Forbes - Friday, July 24, 2009
In an opinion piece, Cameron Stracher, the publisher of the New Yo ...
- P&G's Swiffer Aims For BlogHer Event
Marketing Daily, Karl Greenberg - Thursday, July 23, 2009
A spokesperson for Swiffer says the event gives the brand access ...
- John S. Barry, Who Made WD-40 A Household Name, Dies at 84
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 22, 2009
John S. Barry, the man who was largely responsible for turning WD- ...
- P&G Drug Unit Closer to Sale, Could Fetch About $3 Billion
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 22, 2009
...
- Who Uses Paper Towels?
Marketing Daily, - Monday, July 20, 2009
Top 10 DMAs in which live adults who used paper towels ...
- Top 10 Greenest U.S. Brands
Marketing Daily, - Monday, July 20, 2009
1. Green Works (Clorox) 2. Burt's Bees 3. Tom's of Maine ...
- P&G's Expanding Retail Empire Targets Upscale Shoppers
Around the Net In Brand Marketing, Thom Forbes - Friday, July 17, 2009
Procter & Gamble's purchase of high-end retailer The Art of Shaving represen ...
- Poll: McDonald's And Google Top P&G For Brand Management
Around the Net In Brand Marketing, Thom Forbes - Friday, July 17, 2009
...
- Who Uses Household Cleaners?
Marketing Daily, - Thursday, July 16, 2009
Top 10 DMAs in which live adults who used household cleaners ...
- P&G Fends Off Suit To Halt Tampax Pearl Ads
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 16, 2009
...
- Report: P&G Looking To Buy Beauty Products Company
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 14, 2009
...
- Has P&G Lost Its Appetite For Pringles?
Around the Net In Brand Marketing, Thom Forbes - Monday, July 13, 2009
...
- Gillette Adds Logano To NASCAR 'Young Guns'
Marketing Daily, - Friday, July 10, 2009
Gillette announced Thursday that the Sprint Cup Series rookie who drives f ...
- Why the Crowd Is Not Always So Wise
Media Magazine, Catharine P. Taylor - Tuesday, July 14, 2009
In mid-May, when Twitter decided to get rid of a feature fr ...
- Towel Tiff Pits Bounty Vs. Brawny Over Design
Around the Net In Brand Marketing, Thom Forbes - Friday, July 10, 2009
...
- Mays Family Allows Commercials To Continue
Marketing Daily, - Thursday, July 9, 2009
The family of late pitchman Billy Mays, who died June 28, h ...
- P&G's Duracell Leverages Trust In New Effort
Marketing Daily, Karl Greenberg - Thursday, July 9, 2009
Duracell says the effort also includes a 60-second radio ad highlighting ...
- Coupon Clipping Trumping Brand Loyalty In Recession
Online Media Daily, Gavin O'Malley - Thursday, July 9, 2009
Perhaps unsurprisingly, one out of three consumers report using more coupons th ...
- J&J Acts Quickly On Tylenol But Is Walking A Fine Line
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 9, 2009
Marketing specialists generally applaud Johnson & Johnson's quick reaction to a Fo ...
- When It Comes To Packaging, Less Is More
Marketing: Green, Ted Mininni - Wednesday, July 8, 2009
Here are cost savings that go right to the bottom line. T ...
- P&G To Shops: Use These Production Companies
Around the Net In Brand Marketing, Thom Forbes - Monday, July 6, 2009
...
- J&J Takes On Alzheimer's Disease With $1B Stake In Elan
Around the Net In Brand Marketing, Thom Forbes - Friday, July 3, 2009
...
- P&G Testing Cheaper Tide
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 2, 2009
...
- Gillette Goes Global For 'The Moment'
Marketing Daily, Karl Greenberg - Wednesday, July 1, 2009
The company says it has found that one thing men have ...
- Chip off the Old Crock
Media Magazine, Courtney Humiston - Tuesday, July 14, 2009
"America's favorite potato chip" is celebrating. But it's not its anniversary. Frito-L ...