Tag results for "packaged goods" for February 2012
  • Unilever Gets Aboard Nielsen Online Rating Train
    Around the Net In OMD Europe, Nina Lentini - Tuesday, February 28, 2012
    While a UK roll-out is expected later this year, Nielsen will ...
  • Unilever Inks Measurement Deal With Nielsen
    Marketing Daily, Karl Greenberg - Monday, February 27, 2012
    Unilever has made a deal Nielsen, where P&G can use Nielsen's Onli ...
  • P&G To Make Big Cuts
    Around the Net In Brand Marketing, Karl Greenberg - Friday, February 24, 2012
    Consumer products maker Procter & Gamble Inc. said Thursday it plans ...
  • Huggies Taps Baby Bloggers On Tumblr
    Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 21, 2012
    Steven Strubbe, associate brand manager and digital lead at Kimberly-Clark's Huggies bran ...
  • Michael Phelps And Head & Shoulders
    Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 14, 2012
    The gold-medal record-setter has teamed with Procter & Gamble's Head & Shoulde ...
  • Here Come The Royal ... Barbies And Kens
    Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 14, 2012
    The launch of the $100 (GBP63.5) gift set will coincide with t ...
  • Mattel May Make Marty McFly's Hoverboard
    Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 14, 2012
    Mattel is teasing the hoverboard made famous by Marty McFly in "Ba ...
  • LifeStyles' SKYN Kicks Off Global Push
    Marketing Daily, Karl Greenberg - Tuesday, February 14, 2012
    The U.S. portion of the campaign, called "This Changes Everything," includes televisio ...
  • Burt's Bees Launches Gud, Aimed At Gen Y
    Marketing Daily, Sarah Mahoney - Tuesday, February 14, 2012
    Burt's Bees may have a loyal customer following among 30-something women wi ...
  • Australians Wary Of Nanoparticles
    Around the Net In Brand Marketing, Karl Greenberg - Monday, February 13, 2012
    In a survey conducted last month and commissioned by the Australian Departme ...
  • Q&A: Men Warming Up To Skin Care
    Marketing Daily, Sarah Mahoney - Thursday, February 9, 2012
    It's been nearly a decade since the term "metrosexual" first popped in ...
  • Gillette Goes To Fashion Week
    Marketing Daily, Karl Greenberg - Thursday, February 9, 2012
    Procter & Gamble's Gillette brand is focusing on menswear during New Yo ...
  • Lego Goes Social For Hero Factory Idea
    Marketing Daily, Aaron Baar - Wednesday, February 8, 2012
    The project encourages Lego fans to produce a 30- to 90-second animat ...
  • Secret Outcast Taps Pulos For Campaign
    Marketing Daily, Karl Greenberg - Monday, February 6, 2012
    P&G's Secret Outlast Anti-Perspirant and Deodorant brand is partnering with Jenni Pul ...
  • Top Loyalty Engagement Brands In Boomers
    Marketing Daily, The Editor - Monday, February 6, 2012
    Today, subscribers will be getting Engage:Boomers. Here are the top brands ...
  • 'Mean' Joe Greene Does Redux For P&G
    Around the Net In Brand Marketing, Karl Greenberg - Friday, February 3, 2012
    "Mean" Joe Greene, a four-time Super Bowl champion with the Pittsburgh Steeler ...
  • P&G Alums Publish Book
    Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 2, 2012
    Procter & Gamble's alumni network, a group of 18,000 former P&Gers, h ...
  • Schick Goes After Gillette With Hydro 5
    Marketing Daily, Karl Greenberg - Wednesday, February 1, 2012
    The shaving division of Energizer Personal Care is mocking Gillette in ...
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