- Bristol-Myers Calls For Entries
Marketing Daily, - Monday, April 27, 2009
Bristol-Myers Squibb is running a "Fight HIV Your Way" contest for photograp ...
- Drug Deals Tie Prices To How Well Patients Do
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 23, 2009
Some drug makers are pegging how much insurance companies pay for the ...
- Glaxo, Pfizer Join Forces To Develop, Market HIV Drugs
Around the Net In Brand Marketing, Thom Forbes - Friday, April 17, 2009
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- Drug Firms Cut Back On Consumer Ad Spend Last Year
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 16, 2009
Fewer new-drug introductions and heightened congressional scrutiny of drug marketing led ...
- Express Scripts Buys Wellpoint Unit For $4.7 Billion
Around the Net In Brand Marketing, Thom Forbes - Tuesday, April 14, 2009
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- FDA: Stop Misleading Ads On Search Engines
Around the Net In Brand Marketing, Thom Forbes - Tuesday, April 7, 2009
The FDA has issued letters to 14 major pharmaceutical companies instructing th ...