- A Forthright Q&A With Subway CMO Tony Pace
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 28, 2010
Barry Janoff sat down with Subway CMO Tony Pace in one ...
- Burger King Overhauls Leadership Team Following 3G Acquisition
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 26, 2010
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- Arby's App Ties User Moods To Value Menu Items
Marketing Daily, - Monday, October 25, 2010
The app, available through Arby's Facebook page, centers on 70's-era "Mr. Me ...
- Why Marketers Love To Run The ING NYC Marathon
Marketing: Sports, Barry Janoff - Tuesday, October 26, 2010
For title sponsor ING; principal sponsors including Asics, Continental Airlines, Foot Locke ...
- McDonald's Considers 'Tweaking' Dollar Menu
Marketing Daily, Karlene Lukovitz - Friday, October 22, 2010
CEO Jim Skinner also stressed the importance of maintaining "the value relationshi ...
- McDonald's Will Raise Prices And Defend Against 'The Fridge'
Around the Net In Brand Marketing, Thom Forbes - Friday, October 22, 2010
Expecting commodity costs to rise between 2% and 3% next year, McDonald' ...
- Final Buzzer Sounds For Starbucks, Magic Johnson Deal
Around the Net In Brand Marketing, Thom Forbes - Friday, October 22, 2010
Starbucks has taken full ownership of Urban Coffee Opportunities, a rare 50/ ...
- Burger King Offering Stardoll Kids' Premiums
Marketing Daily, - Thursday, October 21, 2010
The premiums, available at about 7,400 U.S. BK locations through Oct. 3 ...
- McDonald's Profit Rises 10% As Customers Snap Up Smoothies
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 21, 2010
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- Dunkin' Donuts Inks Deal With Celtics Guard
Marketing Daily, Karl Greenberg - Wednesday, October 20, 2010
Dunkin' Donuts has signed a deal to make Celtics All-Star guard R ...
- Domino's Spotlights Ingredients Quality
Marketing Daily, Karlene Lukovitz - Monday, October 18, 2010
Domino's will expand on the quality theme with a new "Behind t ...
- Revamped Papa John's Site Offers Loyalty Program
Marketing Daily, - Monday, October 18, 2010
New tools include pizza builder graphics (a pizza-making app that lets use ...
- Starbucks Opens Store That May, Or May Not, Be Its Future
Around the Net In Brand Marketing, Thom Forbes - Monday, October 18, 2010
A revamped Starbucks in Seattle's Capitol Hill area that serves regional win ...
- Hong Kong McDonald's To Offer McWeddings
Around the Net In Brand Marketing, Thom Forbes - Monday, October 18, 2010
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- KFC's Positive Buzz Dives; Hooters' Improves
Marketing Daily, - Wednesday, October 13, 2010
KFC's marketing stunt of hiring college women to wear sweatpants bearing t ...
- McDonald's Testing Four New Chicken Flatbreads
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 13, 2010
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- The Elusive McRib Is Set To Make A Six-Week National Run
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 12, 2010
McDonald's McRib sandwich -- a boneless pork patty molded into the sha ...
- KFC Pastes Its Double Down Ad On More Students' Butts
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 12, 2010
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- Papa John's Continues Aggressive NFL Push
Around the Net In Brand Marketing, Thom Forbes - Friday, October 8, 2010
A deal with the New Meadowlands Stadium brings the New York Gian ...
- Carl's, Hardee's Tie In With 'Green Hornet' Flick
Marketing Daily, Karlene Lukovitz - Thursday, October 7, 2010
The advertising campaign, spanning television, radio, print and online, will include ...
- McDonald's Puts Its Own Farm, Virtual Prizes On 'FarmVille'
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 7, 2010
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