- Black Friday Numbers Leave Room For The Blues
Marketing Daily, Sarah Mahoney - Tuesday, November 13, 2007
[Research] Consumers have plenty of good reasons to stay home and e ...
- Gifts Cards A Phenom in The Hispanic Market
Research Brief, Jack Loechner - Tuesday, November 13, 2007
According to Comdata Stored Value Solutions fifth annual gift card survey ...
- Social Researchers Get Brands to Leverage Info
Online Media Daily, Tameka Kee - Monday, November 12, 2007
A survey reveals that about 65% of shoppers are social researchers--or consume ...
- Consumers Prefer To Buy From Companies That Reflect Their Values
Research Brief, Jack Loechner - Monday, November 12, 2007
According to the inaugural BBMG Conscious Consumer Report, nearly nine in t ...
- Nielsen Reveals Shift In Time-Shifting: Less Playback Within Same Day
MediaDailyNews, Joe Mandese - Friday, November 9, 2007
Households with digital video recorders are watching fewer of the shows th ...
- Study: Customer Service Should Be Central To Strategy
Marketing Daily, Karl Greenberg - Thursday, November 8, 2007
[Retail] "Retailers need to fix the disconnect between their offerings and customer ...
- Research Shows '07 To Be Epochal For Internet Ad Spending
Marketing Daily, Mark Walsh - Thursday, November 8, 2007
[Trends] Internet ad spending by American Express, for example, jumped by 180 ...
- Report: TiVo To Offer Demo Data
MediaDailyNews, - Thursday, November 8, 2007
Weeks after Google announced a deal that will incorporate Nielsen's demographic ...
- Nielsen Releases 'Standard Error' Calculators, Factors Hispanic Audiences
MediaDailyNews, - Thursday, November 8, 2007
Nielsen Wednesday informed clients that it has released new "standard error calculator ...
- Seniors Want to "Age In Place," And Want Technology To Help
Research Brief, Jack Loechner - Thursday, November 8, 2007
According to a new research study by Clarity and The EAR Foundatio ...
- Evangelicals More Diverse Than Might Be Assumed
Marketing Daily, Karlene Lukovitz - Wednesday, November 7, 2007
[Research] As with other consumer segments, a close look at Evangelicals revea ...
- Journalists Consistent in Their Online Use and Preferences
Research Brief, Jack Loechner - Wednesday, November 7, 2007
According to the Arketi Group 2007 Web Watch Survey, 84 percent ...
- Mobile Users Want Internet, Maps, And Local Search
Research Brief, Jack Loechner - Tuesday, November 6, 2007
According to a new mobile consumer study conducted by The Kelsey Gro ...
- Report: Market For Tea To Double In 5 Years
Marketing Daily, - Monday, November 5, 2007
Packaged Facts says the market for instant, leaf, liquid concentrate and ready-to-dri ...
- Las Vegas Puts Its Chips On Gay And Lesbian Market
Around the Net In Brand Marketing, Thom Forbes - Friday, November 2, 2007
After years of ignoring the gay and lesbian market, Las Vegas ...
- Ball State Moves To Big Apple, Opens New York Media Research Center
MediaDailyNews, - Friday, November 2, 2007
The academic media researchers at Ball State University's Center for Media Desi ...
- Aegis Acquires New Zealand Research Shop
MediaDailyNews, - Friday, November 2, 2007
Aegis Group this morning announced the acquisition of Research Solutions, an independe ...
- Consumers Staying Tuned to TV's, But Some Pick Online
Research Brief, Jack Loechner - Friday, November 2, 2007
The Nielsen Company reported that television tuning during the 2006-2007 television ye ...
- Laundry Products To Make Tiny Gains In Coming Years
Marketing Daily, Sarah Mahoney - Thursday, November 1, 2007
[Research] Packaged Facts says that because telecommuting is flourishing, "laundry care markete ...
- Agency Finds C3 Causing Broadcast Dip, Cable Uptick
MediaDailyNews, Wayne Friedman - Thursday, November 1, 2007
From a TV advertising perspective, the new TV programming season has be ...
- Conservative Shopping Expected For The Holidays
Research Brief, Jack Loechner - Thursday, November 1, 2007
According to NRF's 2007 Holiday Consumer Intentions and Actions Survey, conducted ...
- Behind The Numbers: Can't Get No Customer Satisfaction
OMMA Magazine, Lynn Russo Whylly - Thursday, November 29, 2007
They may always be right, but that doesn't make them easy ...
- Who Are the Power Players?
OMMA Magazine, Mark Walsh - Thursday, November 1, 2007
Media researcher Jack Myers recently released his sixth annual "power rankings," ...