- Upward Online Shopping Is Global
Marketing Daily, Karl Greenberg - Thursday, February 28, 2013
Rakuten's E-commerce Index found that although Indonesians spend the most time shoppi ...
- Grocery Retailers Top Customer Experience Rankings
Marketing Daily, Karlene Lukovitz - Thursday, February 28, 2013
The leaders - meaning those with the highest scores across all industri ...
- 'Indie Women': Most Powerful, Unheard-of Demo
Marketing Daily, Karl Greenberg - Wednesday, February 27, 2013
The population of so-called "Indie Women" -- 27 or older, not marrie ...
- Consumer Perception Of Carnival At All-Time Low
Marketing Daily, Tanya Gazdik - Thursday, February 28, 2013
It may be some time before Carnival Cruise Lines' image recovers fr ...
- Hiring (or Not) & Planning For Mobile Marketing
Research Brief, Jack Loechner - Thursday, February 28, 2013
According to Aquent, in a Forrester Consulting commissioned study, to evaluate h ...
- Why CMOs Fail: 60% Blame The Company
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
It's no news that CMOs are among the most oft-booted execs. A ...
- Video Streaming Growing In U.S., Europe
Marketing Daily, Aaron Baar - Tuesday, February 26, 2013
According to a survey by digital entertainment company Rovi, people in Ital ...
- Airlines Have Room To Improve Online
Marketing Daily, Tanya Gazdik - Tuesday, February 26, 2013
Airlines can improve their conversion from clicks by as much as 2 ...
- Smartphones Capture Almost Half of Canadian Population
Research Brief, Jack Loechner - Wednesday, February 27, 2013
47% of Canadians now report using a Smartphone, a significant increase ov ...
- Shoppers Still Get Dealership Jitters
Marketing Daily, Karl Greenberg - Monday, February 25, 2013
Over 90% of car shoppers go online to winnow their choices ...
- E-Commerce Satisfaction Rises; Amazon Losing Edge
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
"E-commerce is maturing, and even the smaller companies are improving, keeping ...
- Localize Brands For Success
Research Brief, Jack Loechner - Tuesday, February 26, 2013
A new study from the Chief Marketing Officer Council shows that ma ...
- Vehicle Purchase Doesn't 'End' With Purchase
Marketing Daily, Karl Greenberg - Friday, February 22, 2013
The firms suggest social direct marketing is important during the "declaration ...
- Report: Key Health/Wellness Trends And Ingredients
Marketing Daily, Karlene Lukovitz - Friday, February 22, 2013
Offering foods that are consistent with the nutritional guidelines in the feder ...
- Smart TV Growth Is Set To Explode
Marketing Daily, Aaron Baar - Sunday, February 24, 2013
"Consumers are now increasingly buying big-screen TVs that include the Internet capabilitie ...
- Will The Kids Take Over The Business?
Research Brief, Jack Loechner - Monday, February 25, 2013
For owners of family businesses, nearly half want to keep the busine ...
- And The Oscar Goes To ... ?
Engage:Moms, Rodney Collins - Friday, February 22, 2013
Last year, when we conducted research for our global study, "Truth Abo ...
- Recession's Permanent Change: Breadwinning Wives
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2013
A new analysis of women's earnings over the last three recessions sho ...
- Another Heavy Dose Of Fat, Sugar And Salt
Marketing Daily - Top of the News, Thom Forbes - Friday, February 22, 2013
This Sunday's "New York Times Magazine" cover story, "The Extraordinary Science ...
- Myths of Multichannel Retailing
Research Brief, Jack Loechner - Friday, February 22, 2013
According to the annual survey of global shoppers by PwC, based ...
- Forrester: Marketers Should Talk Less, Design More
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
While overwhelming consumers with chatter is already a problem, with 53% ...
- More Latinos See Themselves As Bicultural
Marketing Daily, Karl Greenberg - Wednesday, February 20, 2013
With more than half the population of many U.S. cities who a ...
- Better Returns: Marketers Must Factor In Tech Costs
Online Media Daily, Laurie Sullivan - Thursday, February 21, 2013
Many marketers have become the primary buyer of new technology for the ...
- "Don't Stress" Seems To Be The Mature Counsel
Research Brief, Jack Loechner - Thursday, February 21, 2013
The recent Stress in America survey, from the American Psychological Association P ...
- Search Marketers Get Used To A Multichannel, Multi-Device World
SearchBlog, Laurie Sullivan - Thursday, February 21, 2013
In a world where consumers jump from one screen to another, sear ...
- How To Analyze Content
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 20, 2013
The loss of traffic data from Google continues to make content analys ...
- Market Saturation Impedes Sales In Category
Marketing Daily, Aaron Baar - Tuesday, February 19, 2013
According to The NPD Group, overall sales for the U.S. consumer technolo ...
- WPP's Compete Shifts Search Focus From Intent To Behavior
Online Media Daily, Laurie Sullivan - Tuesday, February 19, 2013
Compete, a Kantar Media company, has introduced Ascend, a tool that optimiz ...
- Fluidity In Facebook Population
Research Brief, Jack Loechner - Wednesday, February 20, 2013
New findings from the Pew Research Center indicate there is considerable fluidi ...
- In Retail, Demand-side Platforms Top Ad Networks In Q4
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Last holiday season, retailers with e-commerce sites went bigger on marketing technologi ...