- Is Apple Pay The Mobile Payment System Of The Future?
MAD, Larissa Faw - Friday, November 28, 2014
According to research by Horizon Media, more than a third of tho ...
- Teens, Brands And Shopping Behavior
Engage:Teens, Greg Peverill-Conti - Friday, November 28, 2014
The whirlwind of holiday shopping is underway. The National Retail Federation projec ...
- Novelty Of New Will Spur Holiday CE Purchases
Marketing Daily, Aaron Baar - Friday, November 28, 2014
"When you compare streaming media devices, [streaming sticks] make great stocking stuffers ...
- Moms Depending on Smartphone In The Store
Research Brief, Jack Loechner - Friday, November 28, 2014
According to the BabyCenter report on Mobile Influence on Moms' Path ...
- Black Friday No Longer Kickoff For Holiday Shopping
SearchBlog, Laurie Sullivan - Friday, November 28, 2014
Holiday shopping continues to begin earlier, with brands spending more money ...
- Publishers Struggle With eMail Marketing
Research Brief, Jack Loechner - Thursday, November 27, 2014
According to the 2014 Publishers Survey Report from Lyris, engaging audiences wi ...
- AutoTrader.com Study Finds In-Car Technology Offers A Big Conquest Opportunity
Marketing Daily, Karl Greenberg - Tuesday, November 25, 2014
In a new study by online vehicle market AutoTrader.com, 56% of U. ...
- McDonald's, KFC Lead Restaurant Chains In Social Media Performance
Marketing Daily, Karlene Lukovitz - Tuesday, November 25, 2014
The top three restaurant brands performed strongly on every metric studied duri ...
- 85% of Mobile Shopping Comes via Mobile Web, 15% from Apps
MobileShopTalk, Chuck Martin - Wednesday, November 26, 2014
While many holiday shoppers will be heads-down on their phones as th ...
- Search: The Gatekeeper To Product Visibility
Research Brief, Jack Loechner - Wednesday, November 26, 2014
According to a recent study by HookLogic, the colossal volume of intern ...
- 60% of Shoppers Welcome Beacons, 30% Redeem Offers
MobileShopTalk, Chuck Martin - Tuesday, November 25, 2014
Shoppers who receive beacon-triggered messages appear to be OK with getting the ...
- Ecommerce Innovators Support Mobile To Enhance Online And Omnichannel Shopping
Research Brief, Jack Loechner - Tuesday, November 25, 2014
According to eTail interviews of some of e-commerce industry's marketing leaders abo ...
- Women Waiting For Cyber Monday
Around the Net In MAD London, Sean Hargrave - Monday, November 24, 2014
More men are expected to shop in-store this coming Black Friday ( ...
- iOS Holiday Shoppers Spend $112, Android $87
MobileShopTalk, Chuck Martin - Monday, November 24, 2014
The flow of research studies around holiday shopping behaviors and patterns ...
- Budgeting For The Holidays
Research Brief, Jack Loechner - Monday, November 24, 2014
According to a new poll conducted by Ipsos Public Affairs on beha ...
- 99% Of Millennials Ready To Switch Banks
Around the Net In MAD London, Sean Hargrave - Friday, November 21, 2014
A whopping 99 percent of millennials have stated they are ready ...
- Web To Go 'Worldwide' In 2018 With 3bn Surfers
Around the Net In MAD London, Sean Hargrave - Friday, November 21, 2014
Three billion people will have access to the Internet by 2018, accordi ...
- Southwest Ranks Highest In Value Perception, Purchase Consideration
Marketing Daily, Tanya Gazdik - Thursday, November 20, 2014
As consumers find tighter seating and higher fares despite lower gasoline price ...
- The Incredible, Insatiable Media Consumer
Marketing Insider: Cross-Channel, Steve Smith - Friday, November 21, 2014
New projections see all digital channels growing steadily for much of t ...
- Perception Is Not Reality (Most Of The Time)
Research Brief, Jack Loechner - Friday, November 21, 2014
A new Ipsos global survey shows how wrong the public in fourte ...
- 5 Google AdWords Tips For Small Biz During The Holiday Season
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 20, 2014
The door is always open online, making it a little more challengi ...
- Brands Building Community Should Promote Own Sites Vs. Facebook, Twitter
Social Media & Marketing Daily, Gavin O'Malley - Thursday, November 20, 2014
At least as community-building tools, marketers should forget about Facebook and Twitte ...
- Social Media Marketers Frustrated With ROI, Lack Of Buy-In
The Social Graf, Erik Sass - Friday, November 21, 2014
A decade into the social media era, the question of return ...
- Century 21 Employs Exploding Cranberries To Sell Homes
Marketing Daily, Aaron Baar - Wednesday, November 19, 2014
"We polled our social media followers for their favorite Thanksgiving foods, a ...
- 45% Frequently Use Shopping Apps, 90% Use Phones in Bed
MobileShopTalk, Chuck Martin - Thursday, November 20, 2014
While mobile has changed how people shop, it doesn't mean retailers ha ...
- A People Meter For Retail Foot Traffic Launches
MoBlog, Steve Smith - Thursday, November 20, 2014
Leveraging a half million opted-in mobile users, Placed has opened for publ ...
- Besides Mobile Opens, Email Campaigns Achieve 4,300% ROI
Research Brief, Jack Loechner - Thursday, November 20, 2014
Year after year, email outperforms other marketing channels. According to the Dire ...
- Advertisers - Drop The Family Cliches And Target The Real Opportunities
London Blog, Sean Hargrave - Wednesday, November 19, 2014
Modern families are changing, yet still advertisers trot out the same o ...
- Marketing To Become More Personalized, Authentic
Marketing Daily, Aaron Baar - Tuesday, November 18, 2014
Brands will have to become more personal and more authentic in 201 ...
- ComScore Predicts Holiday Online Sales To Climb 16%
Marketing Daily, Sarah Mahoney - Tuesday, November 18, 2014
With the stock market at new highs and consumers relatively unconcerned abo ...