- McDonald's: The CMO's Retiring, Long Live The CMO
Marketing Daily, Nina Lentini - Friday, November 30, 2007
[Restaurants] McDonald's has named 18-year company veteran Neil Golden as its n ...
- McDonald's Intros Breakfast Burrito, Supporting Advertisements
Marketing Daily, Aaron Baar - Wednesday, November 28, 2007
[Restaurants] The segment continues to be the most profitable daypart for McDonald' ...
- Jack In The Box Touts Holiday Ball
Marketing Daily, - Tuesday, November 27, 2007
Jack in the Box is offering a free Holiday Jack antenna ba ...
- Chipotle Succeeds By Breaking All The Rules
Around the Net In Brand Marketing, Thom Forbes - Friday, November 23, 2007
Chipotle Mexican Grill has arguably become the country's most successful fast-food cha ...
- BK Ties Sweepstakes To Gift Card Promo
Marketing Daily, - Wednesday, November 21, 2007
Burger King is launching a holiday promotion tying a sweepstakes offer ...
- Hardee's Brings Back Meat On Meat Sandwich
Marketing Daily, - Tuesday, November 13, 2007
Hardy's is bringing back the Philly Cheesesteak Thickburger, the classic steak-and-cheese com ...
- Wendy's, Rhapsody Partner In Digital Song Giveaway
Marketing Daily, Laurie Sullivan - Tuesday, November 13, 2007
[Restaurants] The free-song promotion appears ideal. Not so for those who depe ...
- Burger King Taps Jacomino For Latin America
Marketing Daily, - Wednesday, November 7, 2007
Burger King has appointed Armando Jacomino as president of the Latin Ameri ...
- McDonald's Touts Greenness With 'Bee Movie' Tie-In
Marketing Daily, Aaron Baar - Tuesday, November 6, 2007
[Restaurants] The movie's theme offered an opportunity to promote that work, ...