- 'When You're A Woman, Happiness Is Just One Purchase Away'
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 31, 2009
That's Sarah Haskins' takeaway after a year of reviewing some of t ...
- Azek Debuts New TV Spot
Marketing Daily, - Wednesday, December 30, 2009
The TV spot for the Scranton, Penn.-based company focuses on a de ...
- CVS Announces H1N1 Plan
Marketing Daily, - Wednesday, December 30, 2009
As the vaccine for the H1N1 strain of the flu becomes mo ...
- Despite Economy, Chocolate Is Non-Negotiable
Marketing Daily, Sarah Mahoney - Wednesday, December 30, 2009
"While there are plenty of opportunities to trade down in many oth ...
- Customer Satisfaction With E-Tailers Soars In Recession
Marketing Daily, Sarah Mahoney - Wednesday, December 30, 2009
"I was absolutely flabbergasted that every one of these retailers saw ...
- Report: Consumers Shopping Online And Liking It, Too
Online Media Daily, Sarah Mahoney - Wednesday, December 30, 2009
Americans aren't just buying more online because of the recession -- they' ...
- Top 10 Franchises Of 2009
Marketing Daily, - Tuesday, December 29, 2009
1 Subway 2 McDonald's 3 7-Eleven 4 Hampton Inn/ Hampton Inn &am ...
- Whole Foods Market Launches New Giving Effort
Marketing Daily, Sarah Mahoney - Monday, December 28, 2009
While charitable donations are down, online giving -- especially when goosed ...
- Hartz Fulfills $3 Million Pledge Promise
Marketing Daily, - Monday, December 28, 2009
Ten days after inviting pet lovers to nominate local shelters in nee ...
- Retail Shops See Modest Gain; E-tailers See 15.5% Sales Bump
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
Before we examine larger retailing trends and take a look at wh ...
- Retailers Must Adapt To A New Kind Of Shopper
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
Retailers and malls that have been in survival mode for the pa ...
- 'Shoptimism': America Is What It Buys
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
There's further good news for retailers and e-tailers alike in Lee Eisenberg ...
- Macy's Pins Turnaround Hopes On MyMacy's Concept
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
Macy's is getting the message that it's not what the retailer wan ...
- Warranties Wanted More For Pleasure Items
Marketing Daily, Aaron Baar - Sunday, December 27, 2009
The study, which used field data from retail environments, also found th ...
- $914 Million Tops Online Single-Day Shopping Record
Research Brief, Jack Loechner - Monday, December 28, 2009
E-retail sales totaled $913 million on Dec. 15, making it the fir ...
- Lego Uses Movie Tie-Ins To Help Drive Sales In Shrinking Market
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 24, 2009
While the global toy industry slumped by 5% in the first ha ...
- Retailers Slugging Out Final Stretch Try More Discounts, Hours
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 24, 2009
...
- New Packaging Can Be A Weapon
Marketing Daily, Trevor Williams - Thursday, December 24, 2009
Private labels finally realize that purchase decisions are based on something oth ...
- Wal-Mart Dives Into Post-Holiday Promotions
Marketing Daily, Sarah Mahoney - Wednesday, December 23, 2009
That idea is to create plenty of motivational bargains for those stormi ...
- P&G, Kroger Ending Their Couponing Partnership
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 23, 2009
A two-year test of electronic couponing conducted by Procter & Gamble a ...
- Ford Selling Mustang Pool Table
Marketing Daily, - Tuesday, December 22, 2009
Ford is goosing its licensed merchandise lineup with gifts that include ...
- Who Visits EBay?
Marketing Daily, - Wednesday, December 23, 2009
Top 10 DMAs in which reside adults who visited eBay in t ...
- JCPenney, Best Buy Ready Post-Holiday Sales
Marketing Daily, Sarah Mahoney - Tuesday, December 22, 2009
Penney says it will open its doors at 5 a.m. on De ...
- Sears, Kmart Going Down To Wire, And Beyond
Marketing Daily, Karl Greenberg - Tuesday, December 22, 2009
"Sears Virtual Gifts," running through Dec. 28, lets people send holiday gif ...
- CMOs Need To Take Active Role In Curbing Counterfeits
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
It is the CMO's responsibility to curb black market consumption, write Peg ...
- Who's Really Behind Zhu Zhu Craze -- Kids Or Parents?
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
Just like Tickle Me Elmo and Cabbage Patch Kids in the da ...
- A Rolling (Bridge) Stone Gathers No Moss In Sports Marketing
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
So Barry Janoff discovers in a far-ranging Q&A with Phil Pacsi, v ...
- When Holiday Shoppers Get Hero's Welcome
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
...
- Will Pop-Up Shops Soon Be a Thing of the Past?
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
...
- Flu, Format Drive Walgreens To Record Earnings
Marketing Daily, Sarah Mahoney - Monday, December 21, 2009
In a conference call, President/CEO Greg Wasson says the success of Walgreen ...