- Paid-Search Spend Rises, But Marketers Pulling Out Of Partner Programs
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 30, 2014
U.S. marketers spent 9% more on paid-search advertising campaigns in Q2 201 ...
- Napgate: Cannes
MediaDailyNews, Kevin Ryan - Monday, June 30, 2014
The media's love affair with sensationalistic nonsense took a turn for t ...
- Making Money From YouTube, Video Channel Content Beyond Advertising
SearchBlog, Laurie Sullivan - Monday, June 30, 2014
The rise of video content and channels on YouTube makes it mo ...
- Ex-Media Kitchen Exec Forms Comms Strategy Shop
MAD, Larissa Faw - Thursday, June 26, 2014
Charles Pinkerton is opening up Theseus Communications, his own communications strategy agen ...
- Would You Lease A Pair Of Mud Jeans For A Year?
SearchBlog, Laurie Sullivan - Friday, June 27, 2014
The Dutch company Mud Jeans set out to create a program bas ...
- iCrossing Rolls Out Real-Time SearchAi For Google AdWords Retargeting
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 25, 2014
iCrossing became the first agency to pair search data with audience retargeti ...
- Google Introduces Android Wear, Auto, TV: Moves Voice Deeper Into Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 25, 2014
Google showed off a series of devices running on Android software ...
- IgnitionOne Looks For Acquisitions With $20 Million Funding In Pocket
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 26, 2014
IgnitionOne has secured a $20 million Series B funding round led ...
- Mobile Forces Decline In Page Views - 10 Tips To Reverse The Trend
SearchBlog, Laurie Sullivan - Thursday, June 26, 2014
Page views per online session hit a new low -- 6.93 ...
- Parental Status Added To Google AdWords
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 23, 2014
Google now tracks parental status in AdWords, per Larry Kim. He provid ...
- Tweets Are Like Call-Out Boxes On Printed Pages
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 20, 2014
It may sound simple, but make sure the buttons work that all ...
- Back-To-School Timing, Tips For Social And Search Campaigns
SearchBlog, Laurie Sullivan - Thursday, June 19, 2014
More than $3 of every $5 aimed at back-to-school clothes and suppli ...
- Unrecovering From Google Penguin
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 18, 2014
Why isn't the Web site recovering from Panda or Penguin? Marie Hayn ...
- Microsoft Sunsets Bing Ads Express
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 17, 2014
Microsoft will shutter Bing Ads Express at the end of July, steeri ...
- Kenshoo Reveals Search, Facebook Advertising Investment Formula For Success
SearchBlog, Laurie Sullivan - Wednesday, June 18, 2014
Kenshoo has released a formula for investments in paid search and Facebo ...
- How Transactional Emails Lead To Searches, Purchases
SearchBlog, Laurie Sullivan - Tuesday, June 17, 2014
Does seeing a name from a specific brand in an unopened ema ...
- Priceline Acquires OpenTable For $2.6 Billion; Strengthens Search, Mobile, Marketing Ad Services
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 13, 2014
The Priceline Group has agreed to acquire OpenTable for $103 per sha ...
- How To Rethink Ad-Technology Budgets
SearchBlog, Laurie Sullivan - Monday, June 16, 2014
How will you spend your money on technology this year? CMOs wi ...
- A Guide To Google Panda, Penguin and Hummingbird Algorithm Changes
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 12, 2014
Marie Haynes has put together a cheat sheet for Google Panda, Pengui ...
- Why Google's Report Comparing Organic With Paid Search Fails
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 12, 2014
Andy Taylor suggests that Google's paid and organic search AdWords report mig ...
- Google Considering Tagging Pages With Omitted Query Results
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 10, 2014
Google is considering adding an alert at the bottom of each pa ...
- Marin, Channel Factory Connect Paid Search With YouTube Video Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 10, 2014
Marin Software announced a partnership Tuesday with video distribution and data platfo ...
- The Other Google, Bing, Yahoo Search Engine Marketplaces
SearchBlog, Laurie Sullivan - Tuesday, June 10, 2014
Apps not only change the game for mobile devices -- they ha ...
- A Different Approach To Nofollow Links
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 9, 2014
Marketers use nofollow links to tell search engines not to consider certa ...
- The Math Behind Hiring (Or Not Hiring) An SEM Agency
Search & Performance Insider, David Rodnitzky - Monday, June 9, 2014
SEM agencies can be pricey. The standard fee is based on t ...
- Marketers, You Know The Mobile Device - What More Do You Want?
SearchBlog, Laurie Sullivan - Friday, June 6, 2014
More woman than men own iOS devices -- 68% vs. 23%, respective ...
- How To Determine Search's Incremental Value
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 5, 2014
Jeremy Hull from iProspect is collaborating with three teams within the compa ...
- Pinterest Rolls Into DIY Advertising
SearchBlog, Laurie Sullivan - Thursday, June 5, 2014
Pinterest has added a do-it-yourself (DIY) Promoted Pins tool that allows business ...