- Corona Offers Escape To Mexico With 'Beach Getaway'
Marketing Daily, Tanya Gazdik - Wednesday, May 18, 2011
More than 10,000 bottles and 1,000 12-pack cans will include the n ...
- Honda Puts Music In The Tank For Civic
Marketing Daily, Karl Greenberg - Wednesday, May 18, 2011
The contest, for which Honda is taking submissions until June 5, wi ...
- Sears Auto Center Brings Back Summer Road Trip
Marketing Daily, Karl Greenberg - Wednesday, May 18, 2011
The company is featuring eight such road trips as prizes in ...
- tracx Adds Content Distribution, Analytics To Social Media
Online Media Daily, - Thursday, May 19, 2011
Tracx's soft launch is over -- and its initial client roster includ ...
- BroadCause Boosts Activism Via Social Media
Online Media Daily, Gavin O'Malley - Thursday, May 19, 2011
How much social media buzz can you build in seven days? Cause-marketi ...
- Enroll A Brand Advocate
Research Brief, Jack Loechner - Thursday, May 19, 2011
According to a research study conducted by Dr. Kathleen R. Ferris-Costa, Universi ...
- Two Sides Of Social: Connecting Or Disrespecting?
Search & Performance Insider, Gord Hotchkiss - Thursday, May 19, 2011
Apparently I opened a can of worms in my last column. ...
- LinkedIn IPO Exceeds Optimistic Forecasts
The Social Graf, Erik Sass - Thursday, May 19, 2011
After raising the low end of its stock price in the da ...
- Social Recruiter Jobvite Gets $15M
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, May 18, 2011
Jobvite, a developer of software that helps companies leverage the social W ...
- Bing Gets Tighter With Facebook
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 18, 2011
Holding on to the slightest change search engines make, Giles Turnbull tel ...
- Grey Goose TV Spot Backs New Facebook Initiatives
Marketing Daily, Karlene Lukovitz - Tuesday, May 17, 2011
The television buy and supporting digital and other media (including streaming vide ...
- Applegate Hits The Road With The 'Dogs'
Marketing Daily, Tanya Gazdik - Tuesday, May 17, 2011
The Bridgewater, N.J.-based company will also hand out $100,000 worth of coupon ...
- Kimberly-Clark GoodNites Effort Includes TV
Marketing Daily, Karl Greenberg - Tuesday, May 17, 2011
The company says the campaign touts GoodNites' design and fit, with ...
- Facebook Drops Age, Other Restrictions On Promotions
Online Media Daily, Mark Walsh - Tuesday, May 17, 2011
Don't be surprised to see more marketing efforts tied to cigarettes a ...
- Proposed California Privacy Bill Raises First Amendment Issues
PolicyBlog, Wendy Davis - Wednesday, May 18, 2011
Among the array of privacy bills making their way through various sta ...
- The Cavity In Dr. Wong's Case -- Or, Why Filing Suit Isn't The Best Way To Manage Your Online Reputation
Social Media Insider, Catharine P. Taylor - Wednesday, May 18, 2011
One social media topic that's held my fascination lately is how ...
- More African-American College Students Use Twitter
The Social Graf, Erik Sass - Wednesday, May 18, 2011
I'm always curious about the ways different groups use social media, includi ...
- Five Ways To Win On Facebook For Fashion Retailers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
How best to do social media if you are a fashion retaile ...
- Intel Social Effort Relies On Storytelling
Marketing Daily, Aaron Baar - Monday, May 16, 2011
Aside from some light branding on the YouTube page where the vide ...
- Nissan Races On With 'Innovation for Endurance'
Marketing Daily, Karl Greenberg - Monday, May 16, 2011
Nissan will have a presence at a dozen major races around t ...
- Facebook, Twitter Key To Small Business Marketing
Online Media Daily, - Monday, May 16, 2011
Three-quarters of small businesses are already active social-media marketers, according to onli ...
- The Social Life Of Books
Social Media Insider, David Berkowitz - Tuesday, May 17, 2011
As a Kindle user since its first model debuted, I've marveled h ...
- As IPO Nears, How Does LinkedIn Make Money?
The Social Graf, Erik Sass - Tuesday, May 17, 2011
If all goes according to plan, on Thursday LinkedIn will become t ...
- Viadeo Puts Off IPO
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 16, 2011
Rather than proceeding with its planned IPO, Viadeo has decided to foc ...
- Will States Wage Privacy War On Facebook?
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 16, 2011
Going against the wishes of Silicon Valley, California is considering forcing socia ...
- Maroon 5 and Coca-Cola Make Beautiful Music -- in Just 24 Hours
Creative Media Blog, Amy Corr - Monday, May 16, 2011
Twenty-four hours seems like an eternity, yet if I were told ...
- Kraft Polly-O, String Cheeses Offer Twisted Fun
Marketing Daily, Karlene Lukovitz - Friday, May 13, 2011
Kraft Foods' string cheeses -- branded Polly-O on the East Coast a ...
- Malt-O-Meal Campaign 'Bags' The Box
Marketing Daily, Tanya Gazdik - Friday, May 13, 2011
The Minneapolis-based company has launched a Web site and blog where use ...
- Breckenridge Craft Beer TV Spots Spoof Big Brands
Marketing Daily, Karlene Lukovitz - Saturday, May 14, 2011
Craft beers' appeal has always resided in their distinctive, individualistic tastes a ...
- Travelzoo Launches First TV Spot, Contest
Marketing Daily, - Friday, May 13, 2011
Travelzoo has launched its first-ever TV ad and accompanying Facebook contest. T ...