- With Strategy, Irrelevant Content Can Be An Advantage
Around the Net In OMD Europe, Nina Lentini - Thursday, February 28, 2013
A social networking campaign to crown Britain's best office dog provided t ...
- Cowell To Launch Global Talent Contest On YouTube
Around the Net In OMD Europe, Nina Lentini - Thursday, February 28, 2013
Simon Cowell's Syco Entertainment is to launch a year-long global online tale ...
- Oreo Spoof Video Features 'Physicist'
Marketing Daily, Karlene Lukovitz - Thursday, February 28, 2013
As he demonstrates the machine (a robot-controlled hatchet), David Neevel deadpans lin ...
- Annie's Looks To Spread Good
Marketing Daily, Aaron Baar - Thursday, February 28, 2013
"Part of our corporate philosophy is doing well and doing good ...
- Spam Launches Digital Campaign
Marketing Daily, Tanya Gazdik - Thursday, February 28, 2013
Spam's first ever spokescharacter, Sir Can-A-Lot, partners with chef Roy Choi f ...
- Music Stars Partner In ConAgra Anti-Hunger Drive
Marketing Daily, Karlene Lukovitz - Thursday, February 28, 2013
The campaign will be supported with an original song written by To ...
- Upward Online Shopping Is Global
Marketing Daily, Karl Greenberg - Thursday, February 28, 2013
Rakuten's E-commerce Index found that although Indonesians spend the most time shoppi ...
- Bing Fund Finds Sonar, Invests In Social Discovery App
Online Media Daily, Laurie Sullivan - Thursday, February 28, 2013
Sonar, a social discovery service, and one of the top apps ...
- Sussex Councillors Glad Workers Are On Facebook
Around the Net In OMD Europe, Nina Lentini - Wednesday, February 27, 2013
Sussex councillors have reacted with happiness that their staff have registered arou ...
- Now You Can Trade Social Influence For Discounts
Around the Net In OMD Europe, Nina Lentini - Wednesday, February 27, 2013
Behind the endless updates and posts on Facebook and Twitter about nigh ...
- LinkedIn In A League Of Its Own
Around the Net In Online Marketing, Gavin O'Malley - Thursday, February 28, 2013
Not unlike The Wall Street Journal itself, LinkedIn benefits greatly from i ...
- How To Visualize Social Media
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 28, 2013
Pictures tell stories. That's why infographics have become so popular. Companies li ...
- In Advertising, Stick To The Tried And True
Engage:Affluent, Layton Han - Thursday, February 28, 2013
If you look at the industry headlines these days, the majority ...
- Why Game Shows Won't Replace Panels
Marketing Daily, Drew Neisser - Thursday, February 28, 2013
Rather than moderate a typical panel, I elected to host a ga ...
- Jagermeister In Social Responsibility Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, February 27, 2013
Jagermeister -- America's #1-selling imported liqueur -- partnered with Hall of Fa ...
- Extending The Social Channel During Live Events
Marketing: Entertainment, Ranvir Gujral - Thursday, February 28, 2013
Live events, what a great way to keep your brand front a ...
- Loyalty Drives Consumers More Than Discounts, Deals, Content
Online Media Daily, Gavin O'Malley - Wednesday, February 27, 2013
Deals, discounts, and exclusive content are not nearly as important to soci ...
- Twitter Is The New YouTube
Online Spin, Joseph Jaffe - Thursday, February 28, 2013
I just returned from the ANA Media Leadership Conference in Miami, whe ...
- HP Hits 1M Followers On LinkedIn
Raw, Mark Walsh - Thursday, February 28, 2013
HP may no longer be the brightest light in Silicon Valley, b ...
- Woman Attacked with Pitchfork over Social Media Photo
The Social Graf, Erik Sass - Thursday, February 28, 2013
A California woman has been arrested for attacking another woman with ...
- How Twitter And Facebook Focus On Marketers
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 27, 2013
Following Twitter's launch of its advertising API (application programming interface) where markete ...
- Social Media Adoption By SMBs Picking Up Pace
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 26, 2013
About 28.6% of Western European SMBs with employees ranging between 20 a ...
- BBC Gets Slammed For Hot Air Balloon Tweet
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 26, 2013
BBC Radio 2 has been criticised after posting an insensitive message ...
- Building Mindshare In Facebook Graph Search
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 27, 2013
Jon Schepke tells us how brands and local marketers with multiple locatio ...
- Making Social Matter
Marketing Daily, Jason Hoch - Wednesday, February 27, 2013
Broadcast networks and programs cannot simply put out one-way programming anymore a ...
- New Velveeta Campaign Evolves 'Liquid Gold' Theme
Marketing Daily, Karlene Lukovitz - Tuesday, February 26, 2013
In the latest manifestation of the newly independent Kraft Food Group's increas ...
- Appeals Court Allows Facebook's Beacon Settlement To Go Forward
Online Media Daily, Wendy Davis - Tuesday, February 26, 2013
Handing a victory to Facebook, a divided federal appellate court has decid ...
- CMOS Will More than Double Social Media Spending In Five Years
The Social Graf, Erik Sass - Wednesday, February 27, 2013
Social media's share of marketing budgets will more than double over t ...
- 'Cosmo' Readers Can 'OMG' Magazine Content On New Platform
Around the Net In Media, Phyllis Fine - Tuesday, February 26, 2013
Readers of Hearst's Cosmopolitan now can "want," "OMG" or “WTF” a sto ...
- Hooters Launches New Branding Campaign
Marketing Daily, Karlene Lukovitz - Monday, February 25, 2013
The new, integrated brand advertising campaign, from new AOR Skiver Advertising, ...