- Retailers Must Adapt To A New Kind Of Shopper
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
Retailers and malls that have been in survival mode for the pa ...
- Macy's Pins Turnaround Hopes On MyMacy's Concept
Around the Net In Brand Marketing, Thom Forbes - Monday, December 28, 2009
Macy's is getting the message that it's not what the retailer wan ...
- Eight O'Clock Offers Facebook 'How To' Video
Marketing Daily, Karlene Lukovitz - Sunday, December 27, 2009
"We believe that 'connecting over Facebook' is similar to 'connecting over coffee' ...
- Panera Bread Baking A Recession Success Story
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 23, 2009
Panera, the soup and sandwich chain that now has more than 1,3 ...
- Re: Sports Stars, Nike Sticking With 'Strategy That Works'
Around the Net In Brand Marketing, Nina Lentini - Friday, December 18, 2009
The world's largest sports shoe and clothing business on Thursday pledged ...
- GM's New Marketing VP: 'I Listen And Move Fast'
Marketing Daily, Karl Greenberg - Wednesday, December 16, 2009
"We are in the midst of launching a new customer sales, servi ...
- Dear Bev: I'm looking for some great business books for Christmas gifts. Any suggestions?
MediaDailyNews, Beverly Weinstein - Wednesday, December 16, 2009
Media execs I talked to at companies ranging from Google to Ti ...
- KeyBank Renews Relationship With Epsilon
Marketing Daily, - Tuesday, December 8, 2009
Alliance Data Systems Corp.'s Epsilon subsidiary has signed an extension agreement wi ...
- Next-Generation CMOs Must Embrace The Consumer
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
Next-generation CMOs must help their organizations to truly understand their customers a ...
- MTV Taps Shore As Head Strategist
MediaDailyNews, Wayne Friedman - Monday, December 7, 2009
Veteran media and brand researcher Nick Shore has been named senior vi ...
- VW Dealer In Florida Hits His Groove By Breaking All The Rules
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
Gunther Volkswagen in Coconut Creek, Fla., may look like it's stuck ...
- Buick Regal Sets Out To Change Mindsets
Marketing Daily, Karl Greenberg - Friday, December 4, 2009
Regal comes to the U.S. market next spring, positioned against performance-driving seda ...
- Online Coupon Sites See Soaring Traffic, Downloads
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 2, 2009
Leading coupon websites reported record traffic on Cyber Monday, Jon Swartz report ...