- Sprint Effort Focuses On Value, Dependability
Marketing Daily, Nina Lentini - Friday, November 28, 2008
The effort positions the Overland Park, Kan.-based company as the industry lead ...
- Is Microsoft In Pursuit Of The IPhone?
Around the Net In Brand Marketing, Thom Forbes - Friday, November 28, 2008
Rita Chang writes that recent reports popping up in the blogosphere ha ...
- Verizon To Open Lifestyle Store Friday
Marketing Daily, - Tuesday, November 25, 2008
Set inside the Jordan's Furniture megastore in Reading, Mass., the store ope ...
- Verizon's BlackBerry Storm Finally Reaches Land
Around the Net In Brand Marketing, Thom Forbes - Friday, November 21, 2008
After months of teaser ads, Verizon Wireless is releasing the touch-screen BlackBer ...
- Yellowbook Goes Back To Future In New Effort
Marketing Daily, Aaron Baar - Thursday, November 20, 2008
"The futuristic aspects in the new television commercial represent Yellowbook's commitment ...
- Verizon, Photobucket Offer Mobile Photo Service
Marketing Daily, - Friday, November 14, 2008
Verizon Wireless and Photobucket are offering a new mobile photo service ...
- Sprint's Top Marketer Talks About CEO's Ads
Around the Net In Brand Marketing, Thom Forbes - Friday, November 14, 2008
Todd Wasserman talks to Bill Morgan, Sprint Nextel's svp of corporate marketin ...
- Verizon, Beyonce Team For Promotion
Marketing Daily, - Thursday, November 13, 2008
Verizon Wireless is teaming with singer Beyonce to bring Verizon Wireless custome ...
- Dialing IN To Dial UP Your Hispanic Engagement
Engage:Hispanics, Gregory Wester - Thursday, November 13, 2008
As Hispanic marketers, we still want to try new things, even ...
- Verizon Intros Fantasy Football Widget For FiOS TV
Marketing Daily, - Wednesday, November 12, 2008
The new widget provides instant on-screen access to personalized ESPN Fantasy Footba ...
- NPD Finds Smartphone Use On Rise
Marketing Daily, - Wednesday, November 12, 2008
For the cynics who predicted smartphone users would soon get bored wi ...
- Disney, Verizon To Turn Cell Phones Into Theme-Park Tool
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 12, 2008
...
- Mindshare Wants A Lotame, And A Lot Of You: Cuts Deal Based On How We Spend Time Online
Online Media Daily, Joe Mandese - Tuesday, November 11, 2008
In a Madison Avenue first, WPP's Mindshare unit has cut a de ...
- Verizon Readies N.Y. BlackBerry Storm Promo
Marketing Daily, - Friday, November 7, 2008
On Thursday, a phone booth-sized BlackBerry Storm will appear in Times Squar ...
- The Jonas Brothers, Verizon, Atlantis Paradise Island, Circuit City, Samsung, Rhapsody And Me
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 6, 2008
And just as I was tweeting for the first time, I g ...
- Industry Watch: Buy Cell and Hold
OMMA Magazine, Liz Tascio - Monday, November 3, 2008
Despite the iPhone's hype and impressive sales, it's actually not the best-selli ...
- Mobile Focus: Married to the dotMobi
OMMA Magazine, Fara Warner - Monday, November 3, 2008
This was supposed to be the year the mobile Web went mainstre ...