- AT&T Still Seeing IPhone Benefits
Marketing Daily, Aaron Baar - Tuesday, June 26, 2012
Though competition for the iPhone has reduced churn for Sprint and Verizo ...
- U.S. Cellular Reshuffles Marketing Department
Marketing Daily, Aaron Baar - Tuesday, June 26, 2012
Chief strategy officer Ferber leaves; Campbell becomes chief marketing officer. ...
- Boost Mobile Launches WNBA Ad
Marketing Daily, Karl Greenberg - Friday, June 22, 2012
Boost Mobile, the first-ever marquee partner of the WNBA, is launching ...
- AT&T Brings Interactivity To Sustainability
Marketing Daily, Aaron Baar - Tuesday, June 19, 2012
Finding and digesting information about corporate sustainability can be a difficult a ...
- Boost Bows Hispanic Campaign
Marketing Daily, Aaron Baar - Tuesday, June 19, 2012
The wireless company adapts general market "4Genie" into "Shooting Star" for n ...
- Golden Age Of Unlimited Data Downloading Nearing End?
Marketing Daily - Top of the News, Thom Forbes - Wednesday, June 13, 2012
Consumers may be in the last days of the Golden Age ...
- No Contract Phone Market Gains Steam
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 8, 2012
With the market for two-year-contract phones saturated, it's no longer just t ...
- Virgin Latest To Offer iPhone
Marketing Daily, Aaron Baar - Thursday, June 7, 2012
Plans as low as $30/month, but device could run $650. ...
- Boost's '4Genie' Grants Wireless Wishes
Marketing Daily, Aaron Baar - Monday, June 4, 2012
Boost Mobile is moving from being an amplifier of consumers' complaints abo ...