- CBS Will Hold Out For Higher Upfront Pricing
MediaDailyNews, Wayne Friedman - Wednesday, May 30, 2012
CBS says the upfront ad process is still in its early stage ...
- No Profits Yet, But Aereo Has Broadcasters In Court
TVBlog, David Goetzl - Wednesday, May 30, 2012
Broadcasters feel Aereo has the potential to be a "Diller Killer." F ...
- Halfway To Oblivion - Or Salvation?
Garfield at Large, Bob Garfield - Tuesday, May 29, 2012
Seven years ago, amid flying spittle and other signs of deep agitatio ...
- The World Of 'Veep'
TV Board, Gary Holmes - Tuesday, May 29, 2012
Does "Veep," the HBO comedy starring Julia Louis-Dreyfus as a hapless vi ...
- How About A Super PAC Against Super PACs?
TVBlog, David Goetzl - Tuesday, May 29, 2012
Why is there no super PAC against super PACs? Stephen Colbert w ...
- 'American Idol,' 'Dancing With The Stars' Still The Reality Giants To Beat
TV Board, Ed Martin - Friday, May 25, 2012
Much has been said these last few months about the precipitous ratin ...
- GM Timing On Facebook And Super Bowl Cutbacks Questionable
TVBlog, David Goetzl - Thursday, May 24, 2012
Unless something was missed, General Motors has taken the week off fr ...
- CPR Offers Different Success Metric For Shows
TVBlog, David Goetzl - Wednesday, May 23, 2012
Having more sources to draw from can help networks and advertisers bett ...
- Episode 510: Dharma And Dr. Greg -- Or, The Great Leap Forward
Mad Blog, - Tuesday, May 22, 2012
Let's face it, kids, there's something about that Aqua Velva Man. O ...
- CNN Ratings Drops Hint Bipartisanship Is Gone
TVBlog, David Goetzl - Tuesday, May 22, 2012
If TV viewing patterns are a reflection of the American political zeitgeis ...
- Dish Gets Celtics Star For Social Media Push
TVBlog, David Goetzl - Monday, May 21, 2012
For the second week in a row, Dish Network has had ...
- NBC's Troubles With 'Harry'
TV Board, Ed Martin - Friday, May 18, 2012
NBC kicked off the 2012-13 broadcast upfront season with a move th ...
- Social Media Buzz For Showrunners And Stars Drives Interest
TVBlog, David Goetzl - Friday, May 18, 2012
Is social media chatter, opinion and condemnation enough to gain insight in ...
- Betting On New Shows Akin To A Horse Race
TVBlog, David Goetzl - Thursday, May 17, 2012
As upfront week winds down, media buyers will soon begin placing the ...
- Consumers Favor Watching Video Programming On TV
Marketing Daily, Aaron Baar - Tuesday, May 15, 2012
Despite the increasing number of options available to consumers, they're still watchi ...
- Could Arbitron Win The New Media Measurement Race?
TVBlog, David Goetzl - Wednesday, May 16, 2012
With all the urgency to find a widely accepted cross-platform measurement syste ...
- Half Of iPhone Users Would Buy Apple TV
Marketing Daily, Aaron Baar - Tuesday, May 15, 2012
The biggest consideration for consumers is price. According to one survey, 3 ...
- The Case For Video Advertising, During Upfront Season
Online Video Daily, Ross Fadner - Tuesday, May 15, 2012
With upfront season in full swing -- and many TV watchers predicti ...
- Dish Ad-Zapper Yields Largely Unknown Upfront Player
TVBlog, David Goetzl - Tuesday, May 15, 2012
An executive impacting much of the discussion this upfront week isn't pa ...
- Univision's Upfront Pitch: You Want Hispanics? You Need Us
MediaDailyNews, Steve McClellan - Friday, May 11, 2012
Univision unveiled a multiplatform upfront strategy Friday that includes more than ...
- TV Upfront: Scatter, GDP Signaling Slight Improvement
MediaDailyNews, Wayne Friedman - Friday, May 11, 2012
What will the new upfront look like? For the upcoming full ...
- NBC Adds Another 'Voice,' Harbert Raises His On Dish Ad-Zapper
MediaDailyNews, David Goetzl - Sunday, May 13, 2012
With a dearth of hit shows, NBC is taking a gamble ...
- Nickelodeon Research Indicates Co-Viewing Opportunities
MediaDailyNews, David Goetzl - Friday, May 11, 2012
Across the globe, Nickelodeon research finds there is a "stronger sense ...
- NBC's Harbert Turns Upfront Stage Into Pulpit
TVBlog, David Goetzl - Monday, May 14, 2012
Where did all this boldness come from? Since Comcast put Ted Harbe ...
- Dish Makes Commercial-Skipping Easier With Auto Hop
MediaDailyNews, Wayne Friedman - Thursday, May 10, 2012
Dish Network has created another new feature that won't be making t ...
- DirecTV Commissions Original Drama
MediaDailyNews, David Goetzl - Thursday, May 10, 2012
DirecTV's Audience Network, which partnered with NBC to air "Friday Night Light ...
- AMC's Pitch-Perfect New Reality Series
TV Board, Ed Martin - Friday, May 11, 2012
Speaking in general terms, AMC's "The Pitch" is the smartest and mo ...
- Coke Likes Social Media, Still Moves To Beat Of TV
TVBlog, David Goetzl - Friday, May 11, 2012
Coca-Cola CMO Joe Tripodi is a social media evangelist, but he's sti ...
- Has Digital Distribution Made TV Stronger?
Around the Net in Video, Ross Fadner - Thursday, May 10, 2012
Television is far from dead, says former IFC and Sundance Channel Preside ...
- Vitrue, NBC Sports Expand Social Media Relationship
MediaDailyNews, David Goetzl - Wednesday, May 9, 2012
Social marketing firm Vitrue said it has expanded its relationship with N ...