- Philip Morris On Its Shift To Being An 'Inside Challenger'
Around the Net In MAD London, Sean Hargrave - Wednesday, August 22, 2018
"Marketing Week" has an interesting article today on how tobacco firm Phil ...
- PMI's Cannes: Enlisting Adland's Help In Promoting Alternatives To Cigarettes
MAD, Larissa Faw - Friday, June 22, 2018
PMI said earlier this year it wants to phase out traditional cigaret ...
- Haberman Wins Anti-Smoking Account
MAD, Larissa Faw - Wednesday, December 13, 2017
Haberman will oversee marketing strategy and advertising responsibilities across all initiatives, inclusi ...
- Cigarette Ads Coming Back To TV, Print
Mediapsssst, Richard Whitman - Tuesday, October 3, 2017
The good news is those ads are court-mandated, aren't designed to se ...
- Blu Sells Vaping As 'Something Better'
Marketing Daily, Aaron Baar - Friday, September 29, 2017
An overarching video explaining the "Something better" ethos highlight some of t ...
- Campaign Focuses On Tobacco's Targeting Of Mentally Ill, Military Personnel
MAD, Larissa Faw - Monday, August 28, 2017
In the new campaign, anti-smoking group truth says 33% of adults wi ...
- Truth: Big Tobacco Is Profiling Minority Groups
MAD, Steve McClellan - Friday, February 17, 2017
The antismoking advocacy group truth is out with a new campaign fr ...
- British American Tobacco Rolls $49 Billion Takeover Of Reynolds
Marketing Daily - Top of the News, Thom Forbes - Tuesday, January 17, 2017
British American Tobacco this morning agreed to pay $49.4 billion for t ...
- FDA Warns Web Sites Over E-Cigarette Sales
Daily Online Examiner, Wendy Davis - Friday, September 16, 2016
Two dozen e-commerce sites received warnings from the FDA for allegedly selli ...
- Truth's Latest Ad Tactic: Save A Fortune, Stop Smoking
MAD, Larissa Faw - Thursday, August 25, 2016
Two new spots from 72andSunny airing in the upcoming Video Music Awar ...
- FDA Bans E-Cig Sales To Minors; Vaping Industry Fights Back
Marketing Daily - Top of the News, Thom Forbes - Friday, May 6, 2016
With studies showing a large increase in vaping among teens, the Fo ...
- Rising E-Cig Use By Teens Lights Up Debate
Marketing Daily - Top of the News, Thom Forbes - Friday, April 17, 2015
The number of teenagers using e-cigarettes tripled between 2013 and 2014 ...
- CDC's 2015 'Tips' Campaign Includes Anti E-Cig Spot
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 26, 2015
The Centers for Disease Control is rolling out a fresh pack ...
- American Legacy Shifts $50 Million Media Assignment To Assembly
MAD, Steve McClellan - Wednesday, February 18, 2015
The shift occurred just a year after American Legacy Foundation selected incumbe ...
- 72andSunny Taps YouTube Personalities To Speak The Truth
MAD, Larissa Faw - Wednesday, February 11, 2015
The truth campaign, with help from the MDC Partners' agency, is rolli ...
- Marlboro Man Darrell Winfield Has Died At 85
Mediapsssst, Richard Whitman - Thursday, January 15, 2015
One wonders what it must have been like as a female worki ...
- First Advert With E-Cigarette In Use To Air Tonight
Around the Net In MAD London, Sean Hargrave - Monday, November 10, 2014
The first television advert to feature the use of an electronic cigaret ...
- Labour Considers Ban On E-Cigarette Advertising
Around the Net In MAD London, Sean Hargrave - Thursday, November 6, 2014
Labour will consider banning e-cigarette TV ads if they win the ne ...
- CAP Lays Down New E-Cigarette Advertising Rules
Around the Net In MAD London, Sean Hargrave - Friday, October 10, 2014
The Committees of Advertising Practice (CAP) are laying down new rules ...
- CVS And NYC Set The Pace Versus Tobacco
Marketing Daily, Karl Greenberg - Friday, October 10, 2014
It's hard to quit smoking. On average, it takes seven attempts ...
- CVS Rebrands As It Declares Itself Free Of Tobacco
Marketing Daily - Top of the News, Thom Forbes - Wednesday, September 3, 2014
With CVS/Caremark quitting the tobacco habit at midnight Tuesday - a mon ...
- WHO Report Blasts E-Cigs And Big Tobacco's Growing Influence
Marketing Daily - Top of the News, Thom Forbes - Wednesday, August 27, 2014
E-cigarette marketing came under a firestorm of criticism by the World Heal ...
- Truth Campaign Says Fight, Don't Help, Big Tobacco
Marketing Daily, Karl Greenberg - Monday, August 25, 2014
Even though smoking rates have dropped from 23% to 9% since t ...
- Nothing Says 'Don't Smoke' Like 'Truth' On Wheels
Marketing Daily, Karl Greenberg - Friday, June 13, 2014
The road show, hitting 50 cities and 25 states this summer, wi ...
- ASA Bans Vype E-Cigarette Advert
Around the Net In MAD London, Sean Hargrave - Friday, June 13, 2014
The ASA has acted again to ban an e-cigarette advert. Vype's late ...
- FDA Issuing First Regs On E-Cigs
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 24, 2014
The Food and Drug Administration is exercising its authority to regulate e-cigarett ...
- Branded Packaging To Be Banned On Cigarettes
Around the Net In MAD London, Sean Hargrave - Friday, April 4, 2014
The Government is to move as "swiftly as possible" to ban brand ...
- CVS Caremark Snuffing Out Sale Of Tobacco
Marketing Daily - Top of the News, Thom Forbes - Thursday, February 6, 2014
CVS Caremark yesterday announced a tobacco cessation program of its own, sayi ...
- Tobacco Advertising Focuses On Non-Combustibles
Marketing Daily, Karl Greenberg - Friday, January 17, 2014
The industry spent roughly $20 million pitching non-combustible products in the U. ...
- 2014 Could Be Watershed Year For E-Cigs
Marketing Daily, Aaron Baar - Thursday, January 2, 2014
"The category is starting to finally come into its own," says Micha ...