- 181 Magazines Launch So Far In 2012
MediaDailyNews, Erik Sass - Tuesday, October 2, 2012
One hundred and eighty-one new magazines launched In the first nine mont ...
- African-American Millennials Watch Less TV Than Elders
MediaDailyNews, Wayne Friedman - Wednesday, September 26, 2012
Young African-American viewers watch less TV than older African-American baby boomers. Niels ...
- Goodbye, Supercenters: Retail Will Get Focused, Adaptable
Marketing Daily, Karl Greenberg - Thursday, September 27, 2012
A new report from PwC US and Kantar Retail, "Retailing 2020," whi ...
- Risk Is Relative
MediaDailyNews, Joseph Jaffe - Tuesday, September 25, 2012
The sad truth is that most advertising stinks. It's unmemorable, instantly forgettabl ...
- Software Is Eating Marketing
Online Media Daily, Jeffrey J. Bussgang - Tuesday, September 25, 2012
With the explosion of digital marketing, it is clear that technology ...
- WPP: Brand Agencies Confront 'Slowdown,' China Critical
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
Despite slow growth in the U.S. and Europe, WPP's Martin Sorrell sa ...
- Parents Rely On Mobile For Shopping, Kids' Entertainment
Online Media Daily, Wayne Friedman - Thursday, September 13, 2012
Parents love mobile's versatility. Seventy percent of parents like purchasing items f ...
- TVB President Defends TV 'Value Proposition'
MediaDailyNews, Steve McClellan - Wednesday, September 12, 2012
TVB president Steve Lanzano challenges blogger Henry Blodget on his claim th ...
- Print Ad Spend Lags Other Media
MediaDailyNews, Erik Sass - Tuesday, September 11, 2012
Print ad spending continued to dwindle in the first half of 201 ...
- Prediction: Digital Shops WIll Disappear
Online Media Daily, Lynn Taylor - Tuesday, September 11, 2012
Specialized digital shops will eventually disappear because digital, in all its myri ...
- Newspaper Revenues Slide Again, Online Remains Sluggish
MediaDailyNews, Erik Sass - Wednesday, September 5, 2012
There will be no reprieve for the newspaper industry in 2012, judgi ...
- For 18-34s, Social Media Can Jump-Start TV Viewing
MediaDailyNews, Wayne Friedman - Tuesday, September 4, 2012
A new study says social media "disproportionately impacts the viewing behaviors ...
- Mobile Wallet Is Expanding, But Hype Doesn't Match Reality
Online Media Daily, Daryl Colwell - Friday, August 31, 2012
Mobile payments' future is bolstered by reports that Google now supports a ...
- Advance Cuts More Newspaper Schedules
MediaDailyNews, Erik Sass - Tuesday, August 28, 2012
The controversial changes at the "New Orleans Times-Picayune," where the publishing schedu ...
- Wine Consumption On The Rise
Marketing Daily, Tanya Gazdik - Wednesday, August 22, 2012
The wine industry maintained an upswing to mark 18 years of growt ...
- Marketing or Design Thinking?
MediaDailyNews, Mike Bloxham - Wednesday, August 22, 2012
As the trend toward greater consumer control and interaction around messages grow ...
- NPD: Americans Eating Smaller Regular Meals
Marketing Daily, Karlene Lukovitz - Friday, August 17, 2012
U.S. consumers are actually less likely to skip breakfast, lunch and dinn ...
- Viewers Trust Local TV Most
MediaDailyNews, Wayne Friedman - Friday, August 17, 2012
In a continuing era of declining trust in news, local TV ne ...
- Ragu Ad Joins Risque Trend
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 17, 2012
There was an online ad from General Mills for Fiber One browni ...
- Florida Tourism Industry on Pace for Record Year
Marketing Daily, Karl Greenberg - Thursday, August 16, 2012
Florida is reporting healthy visitor numbers for the second quarter. According ...
- The Whole Story: Media And The Daily Commute
MediaDailyNews, Mike Bloxham - Thursday, August 16, 2012
Whether consumed while traveling, just before leaving or arriving home, or ju ...
- Technology - It's Transitional
MediaDailyNews, Mike Bloxham - Wednesday, August 8, 2012
All technology is transitional. From the spear to the rifle; the hor ...
- Uncommon Sense: Addiction As Moderator
MediaDailyNews, Jeff Einstein - Thursday, August 2, 2012
Our addiction to all things media and all things digital has obliterat ...
- London 2012 - Ultimate Disruption?
MediaDailyNews, Mike Bloxham - Wednesday, August 1, 2012
With all the shenanigans over in London right now surrounding the Olymp ...
- Hispanics Embrace Mobile, Raise Purchasing Power
Online Media Daily, Gavin O'Malley - Wednesday, July 25, 2012
Hispanic consumers are tech trendsetters domestically -- or, at least, that's h ...
- Media Billings For Holding Cos. Double
MediaDailyNews, Steve McClellan - Tuesday, July 24, 2012
Holding company media agency billings have doubled over the past 10 yea ...
- Pew: Value Of 'Big Data' Debated
Online Media Daily, Mark Walsh - Friday, July 20, 2012
Madison Avenue has harnessed the power of Big Data to pinpoint t ...
- Young Hispanics' Media Use Varies By Gender
MediaDailyNews, Erik Sass - Wednesday, July 18, 2012
Young Hispanic adults tend to use media and technology differently depending ...
- Online Video Via TV Is Rising
MediaDailyNews, Wayne Friedman - Tuesday, July 17, 2012
New smart TV owners are experimenting more with accessing video via t ...
- 133 Magazines Launched, Outpacing Closures
MediaDailyNews, Erik Sass - Friday, July 13, 2012
New magazine launches outpaced magazine closures by a substantial margin in t ...