- UK Mobile Ad Spend Hits Billion-Pound Mark In First Half Of 2015
Around the Net In MAD London, Sean Hargrave - Tuesday, October 20, 2015
Mobile ad spend broke the GBP1bn barrier in the UK in t ...
- Morrisons Places Creative Under Review
Around the Net In MAD London, Sean Hargrave - Tuesday, October 20, 2015
DLKW Lowe, the incumbent, will not be repitching for the business. Morriso ...
- 'Agency of Things' Aims to Connect Brands
Connected Thinking, Chuck Martin - Monday, October 19, 2015
As billions of things become internet connected, brands will be faced wi ...
- Mobile Display's Parity With Search Shows Price Is Temporarily Trumping Quality
London Blog, Sean Hargrave - Tuesday, October 20, 2015
Mobile hitting a billion pounds is making the headlines -- but t ...
- Video Used for Marketing of Smart Thermostat
Around the Net in IoT, Chuck Martin - Monday, October 19, 2015
Day by day, appliance by appliance, “the internet of things” – th ...
- Public Wants A Modernised BBC Licence Fee, Not Subscriptions
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
The UK public would prefer a "modernised" version of the licence f ...
- Trinity Mirror To Announce GBP220m Purchase Of Local World
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
The publisher of the "Daily Mirror" is poised to announce a GBP22 ...
- ITV Set To Announce GBP100m Takeover Of UTV Media
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
ITV is expected to announce a GBP100m takeover of UTV Media's televisi ...
- Rusbridger Condemns Fleet Streets "Dailly Monstering" Of The BBC
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
Former "Guardian" editor Alan Rusbridger last night condemned Fleet Street's "daily monsterin ...
- Lenovo Claims Progress On Path To Becoming Mainstream Tech Brand
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
Lenovo's CMO David Roman believes consumers take technology for granted, but sa ...
- Baileys Appoints Mother Global Strategic And Creative Partner
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
This is the fourth Diageo brand for Mother, which also works ...
- DigitasLBi Signs Content Deal With Lauren Laverne's The Pool
Around the Net In MAD London, Sean Hargrave - Monday, October 19, 2015
The Pool was launched in April by BBC radio presenter Lauren Laver ...
- How Does Vice Get Young Audiences?
Around the Net in Video, P.J. Bednarski - Monday, October 19, 2015
Well, says Vice exec Dan Miller, it makes people care about documenta ...
- BBC Hot Air Is Much Ado About Nothing
London Blog, Sean Hargrave - Monday, October 19, 2015
The headlines and airwaves are full of BBC bashing -- but tru ...
- 'Guardian' To Cut Staff
Publishers Daily, Erik Sass - Friday, October 16, 2015
Guardian Media Group is preparing to make major cuts to its editori ...
- Unilever Ecommerce Growth Doubles Market Average
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Unilever's online sales are outpacing the global ecommerce market, propelled by grow ...
- Major Brands Scaling Up Creative Programmatic
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Unilever, Nestle, GlaxoSmithKline (GSK) and TUI are looking to scale their programmat ...
- Droga5 London Wins Impulse Global Creative Brief
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Impulse has picked Droga5 London to handle its global creative account aft ...
- Prudential Launches Hunt For Digital Shop
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Prudential is seeking a digital agency to help overhaul its consumer-facing W ...
- Microsoft's UK CMO Joins Facebook
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Microsoft's chief marketing officer in the UK, Philippa Snare, is leaving t ...
- John Lewis Talks Up The Rise Of The 'Master Shopper'
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
John Lewis has dubbed 2015 the year of the "master shopper" ...
- Half Of Marketers Fear Losing Trust On Data Handling
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Many marketers are not paying attention to data protection rules such ...
- AOL UK MD Bemoans Advertisers' "Terrible Use Of Data"
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
AOL's UK MD Hamish Nicklin warned marketers that "terrible use of dat ...
- Huge Court Victory For Uber Over London's Black Cabs
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Black cab drivers had argued that by using GPS signals to calcula ...
- Soft Drinks Makers Warned To Add Healthier Drinks To Portfolios
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
The soft drinks industry must adapt and change to produce a mo ...
- Digital Display Must Wake Up -- Consumers Just Aren't That Into You
London Blog, Sean Hargrave - Friday, October 16, 2015
We all fast forward through tv shows and navigate away from t ...
- The Nerve! YouTube Tells Advertisers To Advertise On YouTube
VidBlog, P.J. Bednarski - Friday, October 16, 2015
At a London event, YouTube's UK/Ireland managing director tells advertisers they shou ...
- Marketing Budgets Rise Again But Confidence Takes A Dip
Around the Net In MAD London, Sean Hargrave - Thursday, October 15, 2015
Marketing budgets are set to rise for the tenth consecutive quarter b ...
- M&S Announces Sparks Loyalty Card
Around the Net In MAD London, Sean Hargrave - Thursday, October 15, 2015
M&S claims that Sparks, which will launch nationwide on 22 October, wi ...
- Electric Jukebox To Take On Spotify And Apple Music
Around the Net In MAD London, Sean Hargrave - Thursday, October 15, 2015
Music streaming service Electric Jukebox plans to take on rivals Apple Mus ...