- OMMA Panelists Discuss Video Advertising On Internet
Online Media Daily, Wayne Friedman - Thursday, November 15, 2007
Hollywood, Calif. -- Can advertising video hit its Internet target? Not exactly--a ...
- Online Video Threatens Traditional TV Spots
Online Media Daily, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Online ads are poised to disrupt the traditional ...
- Online Video Ads Score Well With Users
Online Media Daily, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Online video ads are doing better than pop-ups a ...
- Bravo cooks up online video for Runway, Top Chef
Show Daily, Erik Sass - Wednesday, November 14, 2007
Bravo has achieved some impressive results with online video campaigns, according ...
- Kara Manatt of Dynamic Logic breaks down online video trends
Show Daily, Erik Sass - Wednesday, November 14, 2007
After a brief interruption of power â€" perhaps a highly localized ...
- Laboring A Point
Show Daily, Joe Mandese - Wednesday, November 14, 2007
The Hollywood writers’ strike loomed large during the early morning sessions ...
- Manatt: don't forget audio
Show Daily, Erik Sass - Wednesday, November 14, 2007
Manatt says it's common for people to keep the audio off ...
- Online Video Ads Becoming Less Novel, And Less Popular
Show Daily, Joe Mandese - Wednesday, November 14, 2007
Maybe Kara Manatt’s presentation should have stayed in the dark. When t ...
- A Powerful Opening Session, Not
Show Daily, Joe Mandese - Wednesday, November 14, 2007
Normally, the technical glitches at industry conferences involve high-tech issues like computer ...
- UnicornTube
Show Daily, Joe Mandese - Wednesday, November 14, 2007
OMMA Video conference chair Steve Smith got things off with some mother-in-l ...
- Hulu Who?
Show Daily, Joe Mandese - Wednesday, November 14, 2007
In the 24 hours leading up to this morning's OMMA Video conferen ...
- Clueless
Show Daily, Joe Mandese - Wednesday, November 14, 2007
Deep Focus Founder-CEO Ian Schafer wins the prize for most eclectic referenc ...
- Give Consumers What They Want and They'll Still Respect You in the Morning
Video Insider, Aaron Martens - Tuesday, November 13, 2007
The Internet, and more specifically, online video, gives consumers the control ov ...
- Nielsen Meeting Reveals Shift Toward Digital Set-Tops, Mobile Video Platforms
MediaDailyNews, Joe Mandese - Monday, November 12, 2007
What a difference a year makes in the current rapidly changing digit ...
- Viral Videos Ads: No Marketing Panacea
Video Insider, Christina Goodman - Monday, November 12, 2007
It's no wonder viral video advertising is being talked about. The lu ...
- Q&A With High-Tech Analyst
Video Insider, Mike Cassidy - Tuesday, November 6, 2007
I recently had the opportunity to interview Daniel Taylor, senior analyst ...
- Oprah and YouTube: Made For Each Other
Online Media Daily, Gavin O'Malley - Monday, November 5, 2007
When Oprah speaks, people listen. YouTube's partners have included MySpace and bo ...
- Hulu Shows That Old-Media Defenders Can Become New-Media Force
Video Insider, - Monday, November 5, 2007
Amidst the bit torrents of digital plankton prognosticating the failure of t ...
- ScanScout Trademarks Brand Protector For Online Video
Online Media Daily, Tameka Kee - Friday, November 2, 2007
Boston-based ScanScout has been granted initial Trademark protections for Brand Protector, ...
- Consumers Staying Tuned to TV's, But Some Pick Online
Research Brief, Jack Loechner - Friday, November 2, 2007
The Nielsen Company reported that television tuning during the 2006-2007 television ye ...
- Best Buy Unveils Paid Video-Sharing Service
Online Media Daily, Gavin O'Malley - Thursday, November 1, 2007
Bucking nearly every trend in online media today, Best Buy this we ...
- NBC's IGA Deal Expands Reach Into Video Games
MediaDailyNews, Wayne Friedman - Wednesday, October 31, 2007
Moving more into off-TV media platforms, NBC Universal will begin selling advertisi ...
- Tremor Media Hires Three Regional Sales Execs
Online Media Daily, - Wednesday, October 31, 2007
Online video ad network Tremor Media has hired three new regional sal ...
- Denuo's Tobaccowala Does A Hulu Dance
Online Media Daily, Gavin O'Malley - Wednesday, October 31, 2007
Denuo CEO Rishad Tobaccowala had a harsh message Tuesday for anyone w ...
- Forrester: Hulu Should Please Advertisers, Viewers
Online Media Daily, Gavin O'Malley - Tuesday, October 30, 2007
Under the tightest controls, Hulu.com emerged from the lab on Monday ...
- The Next Video Ad Innovation: Automation of Ad Assembly
Video Insider, Bernie Day - Tuesday, October 30, 2007
The onslaught of demand by marketers and advertisers alike has driven innovati ...
- Hulu Launches Test, Adds Sony, MGM
MediaDailyNews, - Monday, October 29, 2007
Hulu, the free, ad-supported online video venture of News Corp. and N ...
- Video Ads For People Without TVs
Video Insider, Owen Mack - Monday, October 29, 2007
Two major themes in any discussion of online video are advertising a ...
- Publicis Raises Curtain On Honeyshed
Online Media Daily, Mark Walsh - Friday, October 26, 2007
Publicis Groupe, Droga5 and Digitas quietly raised the curtain Thursday on Honeyshe ...
- TiVo Can Tattle on You
Media Magazine, Mark Walsh - Thursday, November 1, 2007
It's a cruel irony of the DVR age: The most highly-rated ...