Nissan EuropeMost Consumers Satisfied Enough With Pay-TV ProvidersVideo Insider, Daisy Whitney - Wednesday, September 30, 2015
Most consumers don't have a huge interest in switching pay-TV providers ...
Magna Global: Programmatic Ad Spend Will Reach $37 Billion By 2019MAD, Steve McClellan - Monday, September 28, 2015
According to Magna Global's just issued report, programmatic ad spend will accou ...
Yahoo Rolls Programmatic Under BrightRollReal-Time Daily, Laurie Sullivan - Monday, September 28, 2015
Starting today, all of Yahoo's programmatic advertising technology will connect under t ...
The Problem Of Measuring Programmatic Video SuccessAround the Net in Real-Time, Sean Hargrave - Monday, September 28, 2015
According to eMarketer, nearly 70% of UK and US marketers have mov ...
UK's Channel 4 Broadcaster Sees Huge Potential In Programmatic VideoAround the Net in Real-Time, Sean Hargrave - Monday, September 28, 2015
Last March, C4 struck a partnership with FreeWheel to create a marketpla ...
How Facebook Can Shine In Digital VideoVideo Insider, Brian Shin - Monday, September 28, 2015
Everyone's been talking about Facebook challenging YouTube in the digital video spa ...
RFU Partners With Vice To Counter Rugby's Public School ImageAround the Net In MAD London, Sean Hargrave - Friday, September 25, 2015
The RFU is hoping to use increased interest in rugby around t ...
McClatchy Video Comes to WatchupAround the Net In Publishing, Erik Sass - Friday, September 25, 2015
Newspaper publisher McClatchy Co. announced that all its content is now availab ...
AMC, Rentrak Team Develop Demographic Reach MetricsMediaDailyNews, Wayne Friedman - Thursday, September 24, 2015
Rentrak and AMC Networks have struck a partnership to develop a cross-platfo ...
Hulu's Move Into Programmatic Signals ChangeProgrammatic Insider, Tyler Loechner - Friday, September 25, 2015
Hulu's recent announcement that it will move into programmatic buying for t ...
Stop The Presses/Pixels: Hotel Chain Has OK Taste In MusicVideo Critique, Larry Dobrow - Friday, September 25, 2015
I couldn't be happier to learn that my business-travel hotel of choi ...
American Family Insurance Enlists Sports StarsMarketing Daily, Tanya Gazdik - Thursday, September 24, 2015
"Dreams with the right amount of support and championing turn into icon ...
Publishers Appointing Branded Content ExecsPublishers Daily, Erik Sass - Wednesday, September 23, 2015
Time Inc. announced that Mike Beck and Ian Orefice have both be ...
Video Use Rises On All DevicesVideo Insider, Daisy Whitney - Thursday, September 24, 2015
Are video appetites bottomless? Some may say so. At the very leas ...
Stephanie Newhouse Joins GlassView BoardAround the Net In Publishing, Erik Sass - Wednesday, September 23, 2015
Stephanie Newhouse has joined the board of directors of GlassView, a soci ...
Google Charges Video Views Even When Identified As A Robot, Study FindsOnline Video Daily, Laurie Sullivan - Wednesday, September 23, 2015
Experts in computer networks from four research institutions found that Google charg ...
Cine-ma Difference Network Welcomes All To MoviesOut to Launch, Amy Corr - Wednesday, September 23, 2015
Cine-ma difference network, a series of movies theaters in France and Belgi ...
Should There Be A New Category Of Video Buying: Silent Video?Video Insider, John R. Osborn - Wednesday, September 23, 2015
The power of traditional television has always been conveyed in three litt ...
Visit Seattle Launches Series On Revolt TVMarketing Daily, Tanya Gazdik - Tuesday, September 22, 2015
Visit Seattle is launching a TV series "Sounds by the Sound" premieri ...
NEW! WestJet Campaign Profiles Man Disguised As Dog To Save Money On AirfareOut to Launch, Amy Corr - Friday, September 18, 2015
Some people will do anything to save money -- like impersonating ...
News UK Buys Unruly Media Around the Net In MAD London, Sean Hargrave - Thursday, September 17, 2015
Rebekah Brooks is to take charge of her first digital acquisition aft ...
Unilever Labels Viewability Metrics 'Preposterous'Around the Net In MAD London, Sean Hargrave - Thursday, September 17, 2015
Unilever has ramped up its calls for better online ad measurability, a ...
WPP And Unilever Video Woes Mean Human Viewability Metrics Are A MustLondon Blog, Sean Hargrave - Thursday, September 17, 2015
It's not just a technical debate any more -- proving that a ...
Deciphering LD's Notes to SelfVideo Critique, Larry Dobrow - Thursday, September 17, 2015
Today's column will be an interpretive exercise of sorts. I will so ...
Brands Using Video Grow Revenue Faster, Study SaysVideo Insider, Daisy Whitney - Thursday, September 17, 2015
Brands that use video for marketing are growing their revenue 49% fast ...
SpotX Unveils 'In-Content' Video Ad UnitReal-Time Daily, Tyler Loechner - Monday, September 14, 2015
SpotX, a video supply-side platform (SSP), this week announced it has launch ...