- You Can't Have It Both Ways, It Seems
Marketing Daily, Vanessa Horwell - Wednesday, September 29, 2010
Why is it okay to publicize men's sexual needs, but not wome ...
- Going Shopping: Glam Taps Roston To Head M&A Efforts
Online Media Daily, Gavin O'Malley - Friday, September 24, 2010
To bolster continued M&A efforts, female-focused media and ad network Glam Med ...
- KFC Deploys Human Billboards
Marketing Daily, - Wednesday, September 22, 2010
The brand ambassadors will hand out KFC gift checks around campuses, a ...
- L'Oreal's Marc Menesguen Becomes Its First CMO
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 22, 2010
Marc Menesguen, a 25-year veteran of L'Oreal's marketing and general-management ranks, wi ...
- Fender Empowers Girls To Rock
Marketing Daily, - Tuesday, September 21, 2010
The effort it targeted at females of all ages with a messa ...
- 'Martha' Pulls In Lower Numbers For Hallmark
Around the Net In Media, Fern Siegel - Friday, September 17, 2010
Making its move to cable, "The Martha Stewart Show" attracted a cumulati ...
- NBC's iVillage Engages Users To Promote 'Parenthood'
MediaDailyNews, David Goetzl - Tuesday, September 14, 2010
Looking to ignite the new season of promising drama "Parenthood," NBC ...
- Double Standard In Ads For Sexual Arousal Aids
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
So it's okay to talk about four-hour-long penile erections during family ...
- Home Improvement: Female Football Fans Prefer SEC
MediaDailyNews, David Goetzl - Monday, September 13, 2010
With a run of recent national championships, the SEC has emerged ...
- Hallmark Brands 'Home' On Its Range
MediaDailyNews, Wayne Friedman - Tuesday, September 7, 2010
With the increased presence of Martha Stewart in tow, Hallmark Channel ...
- Estee Lauder Does A Department Store Makeover
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 7, 2010
To grab and hold the attention of cosmetics shoppers, Estée Lauder ...
- How Many Boomer Women Have Seats At Your Table?
Engage:Boomers, Stephen Reily - Tuesday, September 7, 2010
What is really needed, of course, is giving women -- and ...
- Febreze Targets Female Football Fans With NFL Deal
Around the Net In Brand Marketing, Thom Forbes - Friday, September 3, 2010
Why, exactly, would Febreze want to be the "Official Air Freshener ...
- Tags And Tone Tell Much Of The Story At ChickRx
Marketing: Health, Chad Capellman - Friday, September 3, 2010
A new health site, ChickRx.com, embraces that sentiment and in the proce ...
- Under Armour Targeting Young Women With New Line
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 1, 2010
Under Armour is pursuing a huge new market -- active young wom ...
- You Should Be Talking To Women
Engage:Moms, Zephrin Lasker - Wednesday, September 1, 2010
Huggies is a great example of a brand leveraging the unique dynami ...
- Affluent Moms Change Their Stripes
Research Brief, Jack Loechner - Wednesday, September 1, 2010
According to a white paper to be released in September, "Affluent Mothe ...
- Website Excellence: Family/Parenting/Women's Interest: SheKnows; SheKnows.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
SheKnowsSheKnows.com Family/Parenting/Women's InterestAttracting nearly 45 million unique visitors, SheKnows is a o ...
- Website Excellence: Family/Parenting/Women's Interest: Hearst Digital Media; RedBookMag.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Hearst Digital MediaRedBookMag.com Family/Parenting/Women's InterestRedBookMag.com knows that a woman's life can ...
- Website Excellence: Family/Parenting/Women's Interest: BabyCenter LLC; BabyCenter.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
BabyCenter LLCBabyCenter.com Family/Parenting/Women's InterestBabycenter is a trusted resource for moms - reachi ...