- Gen X Genders Generally Congenial To Germane Ads
Marketing Daily, Karl Greenberg - Tuesday, November 27, 2012
While Gen X is a smaller group than the demographics that booke ...
- Holidays Put Women In Contradictory Moods
Marketing Daily, Sarah Mahoney - Tuesday, November 20, 2012
To reach women during the holidays, maybe marketers should turn up t ...
- The Whole Story: Women And Media
MediaDailyNews, Mike Bloxham - Friday, November 16, 2012
Various mediums have different prime times, so do audiences. There are differenc ...
- Grego Named First Female EIC, 'Broadcasting & Cable'
MediaDailyNews, Fern Siegel - Tuesday, November 13, 2012
B&C has promoted executive editor Melissa Grego to the role of editor-in-ch ...
- Cabler BabyFirst Transitions To Limited Ad-Supported Channel
MediaDailyNews, Wayne Friedman - Monday, November 12, 2012
The 35-million-subscriber channel BabyFirst -- which has been around for six yea ...
- Products 'For Her' Inspire Sarcastic Upbraids
Marketing Daily - Top of the News, Thom Forbes - Friday, November 9, 2012
"What do women want?" Sigmund Freud famously asked. Judging by the reacti ...
- New Oprah Platform Launched: HuffPost OWN
Online Media Daily, Gavin O'Malley - Thursday, November 1, 2012
Oprah Winfrey's OWN network just got its own section on HuffingtonPost.com. HuffPo ...