- Marketers Celebrate 10 Years Of 'Go Red'
Marketing Daily, Sarah Mahoney - Wednesday, January 30, 2013
"We are at a shift from generating widespread awareness to driving behavi ...
- Philly Cream Cheese Campaign: We Set the Standard
Marketing Daily, Karlene Lukovitz - Thursday, January 31, 2013
This spot and all of the ads tell the "story behind t ...
- Mintel Sees Bright Colors In Nail Care
Marketing Daily, Karl Greenberg - Wednesday, January 30, 2013
The nail color and care market in the U.S. has grown ...
- Oxygen Plugs 'Face' On Google+
MediaDailyNews, David Goetzl - Monday, January 28, 2013
Oxygen will broadcast part of a Google+ Hangout during one of i ...
- Ann Taylor Brings Back Kate Hudson In Spring Campaign
Marketing Daily, Sarah Mahoney - Thursday, January 24, 2013
Ann Taylor says it is bringing back actress Kate Hudson as t ...
- What Makes Women Talk About Brands
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 23, 2013
It makes sense to get women to talk about brands, as bra ...
- Fashion Brands Get Obama Bump
Marketing Daily, Sarah Mahoney - Monday, January 21, 2013
Luxury designer Reed Krakoff, who created the blue dress and matching cashme ...
- Women Are Buying Mobile Devices For Themselves, Their Adult Kids, Their Parents, Their Grandchildren ...
Engage:Boomers, Stephen Reily - Monday, January 14, 2013
If you were one of the 150,000 people who found themselves ...
- U by Kotex Debunks Myths With New Campaign
Marketing Daily, Karl Greenberg - Monday, January 7, 2013
A new campaign that focuses on digital elements is an effort ...