- Snapple Launches Promo With Yahoo Sports
Marketing Daily, Karl Greenberg - Wednesday, February 24, 2010
Snapple underwrites the show as part of its media buy and partnersh ...
- Searching For Travel And Tax Deals In January
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 24, 2010
While it's no surprise that Google's search engine landed in the No ...
- Yahoo Cozies Up With Twitter
Online Media Daily, Laurie Sullivan - Wednesday, February 24, 2010
Yahoo on Wednesday will announce a global partnership with Twitter to integra ...
- How Yahoo Refines Its Data Strategy
SearchBlog, Laurie Sullivan - Wednesday, February 24, 2010
Google has been known for collecting mounds of consumer data in ea ...
- Why Twitter Should Pursue Revenue Streams Other Than Advertising
Social Media Insider, Catharine P. Taylor - Wednesday, February 24, 2010
Not that Twitter isn't normally in the news, but, sheesh. Between t ...
- Xerox Claims Infringement Against Google, YouTube, Yahoo
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 23, 2010
Bill Slawski points to a patent dispute filed by Xerox in t ...
- Branding Should Become Part Of An SEO Strategy
Around the Net in Search Marketing, Laurie Sullivan - Sunday, February 21, 2010
An effective brand marketer can dramatically improve the chances of establishing ...
- Microsoft, Yahoo Have U.S. And E.U. Clearance To Move Forward On Search Deal
Online Media Daily, Laurie Sullivan - Thursday, February 18, 2010
Microsoft and Yahoo received approval from both the U.S. Department of Justi ...
- Microsoft, Yahoo Begin Long Paid-Search Integration Journey
Online Media Daily, Laurie Sullivan - Friday, February 19, 2010
The tough work begins now that Microsoft and Yahoo reported Thursday receivi ...
- Why Microsoft Will Buy Yahoo Search
SearchBlog, Laurie Sullivan - Friday, February 19, 2010
Microsoft will acquire Yahoo Search, a thought I've been contemplating since t ...
- Compete: Facebook Is Web's New No. 2
Online Media Daily, Mark Walsh - Thursday, February 18, 2010
Facebook has replaced Yahoo as the second-largest U.S. Web property and ...
- Yahoo Campaign Tips
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 17, 2010
Carrie provides tips on best practices to restructure your Yahoo campaigns ...
- Fortune 500 Companies Fail At SEO
Online Media Daily, Laurie Sullivan - Wednesday, February 17, 2010
Fortune 500 companies fail at search engine optimization, and many still don ...
- Consumers Jump From Facebook To Portals
Online Media Daily, Laurie Sullivan - Tuesday, February 16, 2010
Aside from the Fan pages that attract consumers to brands, marketers recogni ...
- Microsoft's Bing Takes Chance On Custom Browser Toolbar Fledgling
Online Media Daily, Laurie Sullivan - Tuesday, February 16, 2010
Brand Thunder, which supports custom Firefox Web browsers, has inked a partnersh ...
- The Winter Olympics Of Search, Blogs and Mobile
Online Media Daily, Laurie Sullivan - Friday, February 12, 2010
Google, Microsoft and Yahoo got in the game. Each unveiled separate renditio ...
- Yahoo Innovates Search Ads In Fight For Survival
SearchBlog, Laurie Sullivan - Friday, February 12, 2010
While Yahoo continues to slip in search share -- by 0.3% ...
- Valentine Keywords Cast a Wide Net
SearchBlog, Laurie Sullivan - Thursday, February 11, 2010
Don't make assumptions on who searches for your products, or the be ...
- Analyzing Yahoo's Ad Network Model
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 10, 2010
Carrie digs into Yahoo's newly launched network distribution setting to give advertise ...
- The Buzz Around Gmail Contextual-Targeted Ads
Online Media Daily, Laurie Sullivan - Wednesday, February 10, 2010
Contextual advertising through AdWords and AdSense has been a cornerstone of Google ...
- Social Media Platform Aims To Separate Signals From The Noise
Online Media Daily, Laurie Sullivan - Monday, February 8, 2010
Networked Insights plans to announce this week several features in its SocialSen ...
- Why The Bing/Facebook Search Deal Is A Turning Point For Microsoft
SearchBlog, Laurie Sullivan - Monday, February 8, 2010
If you had any doubt that Microsoft will continue to step ...
- Super Battles for Search Dominance
Performance Marketing Insider, Chris Copeland - Friday, February 5, 2010
This weekend, the Colts and Saints will battle to determine the ki ...
- Does Behavioral Targeting Need A Ranking System?
Data and Targeting Insider, Laurie Sullivan - Wednesday, February 3, 2010
EMarketer estimates online advertisers in the United States will spend about $2 ...
- Startpage.com Makes Search-Query Clicks Invisible
Online Media Daily, Laurie Sullivan - Monday, February 1, 2010
A fledgling meta search engine has developed a way to prevent Googl ...
- Seventh Generation Gets Lift From Google Content Network
Online Media Daily, Laurie Sullivan - Monday, February 1, 2010
Seventh Generation recently launched an advertising campaign supported by its first televisi ...