- Yahoo Unveils Original Comedies, Live Nation Deal
MediaDailyNews, Mark Walsh - Monday, April 28, 2014
Yahoo on Monday unveiled its first full-length scripted series at the Digit ...
- Score One For comScore, Signs Yahoo For Global Ad Measurement
Online Video Daily, Joe Mandese - Tuesday, April 29, 2014
In the battle for digital ratings dominance, comScore has scored a b ...
- 360i Builds Tool To Reverse-Engineer Search Quality Score
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 28, 2014
360i has built a data-driven platform and business model to get bett ...
- Bing Searches Earn Frequent Flyer Miles
SearchBlog, Laurie Sullivan - Tuesday, April 22, 2014
Taking a vacation this summer? Get searching. Bing searches convert into credi ...
- Schema.org Describes Words Another Way
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 21, 2014
Google, Bing and Yahoo have announced a new scheme.org markup language a ...
- Yahoo Wants Cofounder Filo Back As Director
Search & Performance Marketing Daily, Mark Walsh - Thursday, April 17, 2014
Yahoo CEO Marissa Mayer plans to bring back one of the company ...
- Can Marissa Mayer Be Brandon Tartikoff?
Video Insider, Eric Korsh - Friday, April 18, 2014
The complaints from content creators about YouTube's revenue sharing structure are well-documente ...
- Yahoo's Grand Plans For Mobile Monetization
Around the Net in Mobile, Gavin O'Malley - Thursday, April 17, 2014
Yahoo is secretly betting its future on mobile search monetization, sources te ...
- Yahoo Sees Modest Ad Gain In Q1
Search & Performance Marketing Daily, Mark Walsh - Tuesday, April 15, 2014
Yahoo still awaits a turnaround in 2014. But the Web giant ...
- TV Execs Laughing At Yahoo's Content Ambitions
Around the Net In Media, Gavin O'Malley - Monday, April 14, 2014
Under new leadership, Yahoo is taking another crack at “quality” long-form conten ...
- Yahoo Taps Elle's Zee To Head Yahoo Fashion
MediaDailyNews, Mark Walsh - Monday, April 14, 2014
Expanding its digital magazine lineup, Yahoo on Monday named Elle veteran J ...
- Yahoo Loses Early Round In False Advertising Case
Online Media Daily, Wendy Davis - Monday, April 14, 2014
Siding against Yahoo, a judge rejected the company's request that a sma ...
- Yahoo's Push Into Programming Needs A Lot Of Luck
Around the Net in Video, P.J. Bednarski - Monday, April 14, 2014
Yahoo wants to get into the business of longer-form content, and t ...
- Search Taking More Ad Dollars, But Where's It Coming From?
SearchBlog, Laurie Sullivan - Friday, April 11, 2014
Search and social compete for ad dollars. Analysts from J.P. Morgan belie ...
- Wake Up, Marketers - Consumer Trust In Brand Messages Waning
SearchBlog, Laurie Sullivan - Thursday, April 10, 2014
Just 22% of consumers trust emails from companies or brands, 13% tru ...
- Yahoo Loses Spiering To EyeEm, Relaunching Flickr
Social Media & Marketing Daily, Gavin O'Malley - Thursday, April 3, 2014
Yahoo appears determined to reclaim Flickr's former glory and outdo rival photo-shari ...
- Zuck's $1 2013 Salary
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 3, 2014
Yes, Facebook's founder Mark Zuckerberg joined the dollar salary club, along wi ...
- Yahoo Eyes NDN, CEO Mayer Makes Video Key Priority
Online Video Daily, Mark Walsh - Tuesday, April 1, 2014
Yahoo appears to making a fresh push to challenge YouTube's supremacy ...
- Is Yahoo Shuttering Shine?
Around the Net In Media, Gavin O'Malley - Tuesday, April 1, 2014
Once thought to be a safe bet for Web publishers, women’s sit ...
- Yahoo Eyes News Distribution Network For $300M
Around the Net in Video, Gavin O'Malley - Tuesday, April 1, 2014
Yahoo is said to be expressing interest in online video platform Ne ...