The ABC network has done famously well with the video app it had ready on launch day for the iPad. Less than two weeks after the early April iPad launch, ABC was already boasting that the app had been downloaded hundreds of thousands of times and had streamed 650,000 time-shifted TV episodes. Months later it remains one of the best examples of a beautifully designed pure video experience on the iPad. And so the arrival of the ABCNews app last month was a bit of a puzzler. ...
"We wanted the star of the videos to be someone who could deliver the message about teen behaviors in a way that was both ... Read the whole story
Online advertising is suffering from a fundamental flaw in its sales process. Put simply, products with sizzle sell but rarely scale. So what do ... Read the whole story
To help advertisers with their in-stream ad campaigns, video ad network AdoTube debuted its in-stream video advertising platform. AdoTube aims to expand in-stream ad ... Read the whole story