Snookivision: 'Jersey Shore' Crushes MTV Online Viewing Records by Steve Smith

Is the hit MTV series "Jersey Shore" experiencing the same breakaway success online it enjoys on cable? Fuggedaboutit! MTV reports that after dropping two new episodes of the reality TV series on-air last week, the online video views went ballistic. More than 1.6 million unique visitors hit Snooki and friends in a single week, the best results ever for an MTV series. The viewers gobbled down streams like they were free canole, 15 million streams in a week. The next best week of streaming tied to an MTV show had been 12.3 million views off of the 2010 Video Music ...Read the whole story

• Netflix's Facebook Integration Marks Shift Away From Viewing 'Households' by Gavin O'Malley

  Representing a strategic about-face, Netflix says it is currently baking Facebook into its entire service -- in large part to encourage a segmenting of household accounts into multiple personal accounts. "We're working on an extensive Facebook integration, which will further the notion of a personal Netflix account," Netflix said in a shareholder letter issued this week. ...Read the whole story

• AOL Taps Klum To Create Original Video, Blogs For Women by Gavin O'Malley

  No stranger to high-wattage partnerships, AOL has tapped Heidi Klum to co-create original programming for women. Klum and Full Picture Entertainment, the producers behind Project Runway, have signed on to create video, articles, blogs, and photo galleries focusing on fashion, beauty, parenting, arts and crafts, relationships. ...Read the whole story

I read The New York Times every weekend. I wake up, retrieve it from my doorstep, make coffee and I read it, glancing up once in a while at the Manhattan skyline. It's a great experience ...More