Monday, March 19, 2012
  • Hulu Tops In Video Ads

    Thanks to YouTube, Google still dominates online video. Video advertising is a different story. Hulu and its premium content now attract the bulk of video ad impressions -- more than 1.5 billion in February alone. In total, video ads reached 50% of the total U.S. population an average of 49 times during the month. ...Read the whole story

  • U.S. Marine Corps Infiltrates YouTube

    The United States Marine Corps on Monday will run an advertising campaign on YouTube for desktop and mobile. The JWT-created campaign shows Marines as warriors and humanitarians. The ads target YouTube's traditional audience, males ages 17 to 24, and aim to complement the unit's YouTube Channel. ...Read the whole story