VidBlog
TiVo's Millennial Entertainment Survey says they spend 36% of their time watching conventional TV, bu not on conventional TVs. And this survey says, people of all ages are watching more … Read the whole story
Retargeting platform AdRoll is expected to Thursday announce the launch of AdRoll Retargeting for Mobile, which will allow marketers to retarget consumers cross-platform and … Read the whole story
COMMENTARYChasing a hipness that is quickly fleeing the social network, Facebook has dropped a boatload of money on leading messaging app WhatsApp. Whether the … Read the whole story
As Instagram establishes itself as a key battleground for brands, tech vendors are scrambling to make sense of the platform and its marketing potential. … Read the whole story
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In a defeat for Aereo, a federal judge in Utah has prohibited the online service from operating in six western states. The decision, issued … Read the whole story
Yahoo introduced an ad marketplace Wednesday that combines native and mobile search engine advertising. The company said bringing the two together allows advertisers to … Read the whole story
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Political-marketing experts are already hard at work on the 2016 presidential race. Brand marketers might ask how this is relevant to them, while political … Read the whole story
Budweiser is teasing its sponsorship of the World Cup with a 10-second short. The campaign, from lead creative agency Anomaly, is entitled "Rise as … Read the whole story
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Appointment binge-watching? That would seem to be a contradiction in terms, but it absolutely describes what happened last weekend, when Netflix unleashed all 13 … Read the whole story
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Sitting as Jimmy Fallon does on the cusp of the GenX/millennial generations (he's a few years too old to technically qualify as a millennial), … Read the whole story
Adidas' golf unit, Carlsbad, Calif.-based TaylorMade, is launching a campaign in which four pro golfers are "Speed Police" marionettes rolling around courses in a … Read the whole story
COMMENTARYThe majority of music videos from the leading source of the form are now viewed off of the desktop. Mobility could be a key … Read the whole story
