Ourdata, just launching this week, figures a lot of firms are making millions off of your personal data. Its new ad blocker says pay the consumer, or get blocked. Read the whole story
While Americans are busy planning their summer vacations, travel marketers are busy looking for new ways to reach them with the draw of sight, … Read the whole story
Starting in August, Comcast's broadband customers in Chicago who consume more than 1 Terabyte of data per month will face overages ranging from $10 … Read the whole story
It would seem convenient for agency holding companies to sow some seeds of doubt about the integrity of Ebiquity, which is heavily involved in … Read the whole story
As the use of ad blocking continues to grow dramatically, new companies have launched with a specific mission: provide publishers with the tools to … Read the whole story
Do you really want to antagonize so many segments of the population? Do you see Pepsi calling Coke drinkers rapists and murderers and terrorist? … Read the whole story
There is no doubt that influencer marketing is "having a moment." According to a study by Tomoson, 60% of marketers said they would be … Read the whole story
For months, we've endured headlines and comments questioning the relevance of TV political advertising as presumptive GOP presidential nominee Donald Trump has accumulated an … Read the whole story
Publishers who were pinning their hopes for audience growth on Facebook should be very, very worried, judging by new data from online market intelligence … Read the whole story