French/West/Vaughan named AOR for the inaugural event.

Dallas-based full-service agency Moroch, has expanded its regional McDonald's business with an AOR appointment for over 300 locations in North Carolina.

The agency will support product launches for the rest of 2026 and into 2027.

Ad agency Colle McVoy has been named AOR for Visit Durango (CO) following a formal RFP process. There was no incumbent.   The remit includes brand strategy, creative development, media and go-to-market planning.   In addition to helping shape the destination’s approach to attracting and engaging travelers, the agency said it would also evolve the organization’s brand identity and promote it across paid, …

The 80-year-old company wants to drive more traffic to its showrooms.