• IBM To Use Google Desktop Search Deep Inside Firms
    IBM and Google Inc. are collaborating to make it easier for office workers not only to search for local documents and personal e-mail but to delve deep into corporate databases, the companies said on Friday.
  • Music Video Audience Migrates To Web
    On November 1, Internet media giant Yahoo will launch two music video services, and both efforts illustrate the Internet's growing dominance among music video media. One will feature the online debut of a different music video each weekday. The videos will be available online at Yahoo exclusively for 24 hours. Most will be world premieres, though some will have simultaneous TV releases. The focus is mainstream acts.
  • For Bloggers Seeking Name Recognition, Nothing Beats a Good Scandal
    It's a fair bet that, given a political scandal of a certain scale, the usual blogs - DailyKos, AmericaBlog, Instapundit and Wonkette - will draw traffic and links. Make it a media scandal, like Dan Rather's "60 Minutes" fiasco or Jayson Blair's fabrications at The New York Times, and other sites might bubble to the top: Romenesko or perhaps Gawker for a snideways view of things. And why not? As in any other medium, branding matters, and these sites have proven their mettle in scandals past.
  • Google Wants to Dominate Madison Avenue, Too
    In many ways, Larry Page and Sergey Brin seem an unlikely pair to lead an advertising revolution. As Stanford graduate students sketching out the idea that became Google, the two software engineers sniffed in an academic paper that "advertising-funded search engines will inherently be biased toward the advertisers and away from the needs of consumers."
  • The Future Of TV
    Instead of subscribing to a service from a cable, satellite or phone company that might offer you hundreds of channels you'll never even watch, you would be able to select what you want and watch it on your own schedule. That day might not be so far away. Slowly but surely content that's broadcast over cable networks and through satellite providers is being distributed through the public Internet.
  • Google, IBM Team on Deep-Research Tool
    IBM and Google Inc. are collaborating to make it easier for office workers not only to search for local documents and personal e-mail but to delve deep into corporate databases, the companies said on Friday. IBM is linking up its OmniFind corporate search system with Google's free desktop search for business to make it easier for users to locate information throughout an organization that is often locked up in many separate systems.
  • 'Lost' Finds Deeper Reality Online
    The night before the "Lost" season finale last May, the show's writers and executives had a surprise planned. But the fans found it first. For several months, the team behind the hit television show had been discussing a new set of Internet sites, different from the studio's usual fare, to supplement the program's second season. They hadn't expected the fans to get there first. The night before it was slated to launch, someone found the secret Web address on ABC's own server and posted it online. It quickly spread online, and fan forums were soon buzzing about the fake airline …
  • Microsoft Takes on Spam Zombies
    Hoping to turn the tide on spam zombies, Microsoft has filed suit against entities it said used compromised PCs to send millions of junk e-mail messages. A zombie is a computer--typically connected to the Internet via a broadband connection and without security software to protect it--that has been infected by a Trojan horse or other malicious code and is used remotely to send spam, mount denial-of-service attacks, or other online crimes. A network of zombies is referred to as a "botnet."
  • TV Online: Who's Paying the Bill?
    When the Internet started taking shape in 1995, many people spoke openly about TV's demise and the portability of content coming through various media devices. We're getting very close to that reality, but first we had to go through a long, painful adolescence. Apart from the ubiquitous company URL at the end of each spot, we've seen very little intrinsic shifts in the shape of TV commercials. They've become an art form we've reluctantly grown accustomed to. That's all about to change. More video content is put on the Web every day, and it's more than just commercials. But how …
  • Sorrell Sees Media Industry 'Panic' Over Internet
    WPP Chief Executive Martin Sorrell warned on Thursday that many of the world's leading media companies are on the verge of panic amid the seismic shifts brought on by the Internet. He described a media landscape in which traditional media such as print and television are steadily losing ground to their new media rivals.
« Previous Entries