Andy Mitchell, CNN's digital marketing guy, revealed that the network had initially tried launch a Facebook Connect integration for the vice presidential debates in the 2008 election, dubbed Debate
the Debates, that would let people discuss the debates on Facebook in real-time, but technical hurdles prevented them from launching the initiaitive. It wouldn't be until the Inauguration that CNN was
able to make the Facebook Connection work, allowing people to watch CNN and share thoughts and comments on the event via Facebook, which turned out to be a big success for network and generated a slew
of publicity. Of course, the election was already decided by then.