• Read Write Web, Friday, October 16, 2009 3:15 PM

Recognizing the growing demand for real-time information, YouTube has added a real-time search feature for comments. YouTube comments are commonly thought to be not worth reading, but users can now search their full text, and in real time, to extract what little value the threads possess.

There are some that might stand to benefit greatly from such a service, including companies that want to know what people are saying about their names in the comments on YouTube. Real-time search appears to have been rolled out very recently, with no mention. In addition to search results continuously updated a la Facebook's newsfeed, there's also a frequently-updated list of "trending topics" on the search page.

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