The NRF survey, conducted with BIGResearch, also found that 42.5% plan to pay primarily with debit or check cards, up 2.5% from last year. And the number of those who plan to rely primarily on credit cards is expected to drop 10.1%, to 28.3%.
The poll also found that most consumers aren't paying much attention to the earlier-than-usual sales and discounts launched
by so many retailers: So far, 52.4% say they haven't even begun their holiday shopping, and 21.2% say if they have, they've completed less than one-tenth of their list.--Sarah Mahoney
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