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22squared Shifts Media Workflow To MediaBank

Nov 24, 2009, 7:00 AM
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Atlanta-based ad agency 22squared (former West/Wayne) has agreed to use MediaBank's O/X Suite as its core media procurement platform. The agency will use the system to handle workflow for all aspects of media planning, buying and traffic, in broadcast, print, out of home, direct response, and digital, online, and emerging media.

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