MeasureCast Index Rises To Another All-Time High
Newcomers to the latest Top 25 ranking include WHUR-FM/96.3, a Washington, D.C. Adult R&B station owned by Howard University. And New York's WBLS-FM/107.5, an Urban R & B station from FMITV Networks, Inc. & Inner City Broadcasting Corp.
Other facts from this week's report:
- 79% of all listening occurred between 5 a.m. PDT and 5 p.m. PDT.
- The peak listening hour was 11 a.m. Pacific, with 8.4% of the day's listening.
- 12% of the week's TTSL took place over the weekend.
- The peak listening day was Wednesday, with 19% of all TTSL occurring on this day.
- The largest single age group listening to Internet radio last week was comprised of people 25-34 years old (29%); 55% of listeners are under 35 years of age; 26% are younger than 25, and 7% are over the age of 55.
- 72% of listeners are men; 28% are women.
- Top streaming countries include: the United States, the United Kingdom, Canada, Japan, and Mexico
- The South has the greatest number of Internet radio listeners (32%).
The weekly index tracks the total number of hours streamed by on-line broadcasters, and is a representation of the trend in Total Time Spent Listening (TTSL) across a spectrum of stations measured by MeasureCast.
Recent Online Media Daily Articles
-
Consumer Action: Most Web Users Want Control Over Tracking June 18, 8:20 p.m.
Most Web users have expectations about privacy that appear to be at odds with current practices ... -
Affiliate Channels Attract Global Buying, Tailored Marketing Programs June 18, 5:54 p.m.
The Internet continues to make the world smaller for affiliate marketers, but there are physical challenges ... -
Microsoft Rolls Out Ad Pano, Mobile Ad Format June 18, 3:03 p.m.
With the help of the broader ad industry, Microsoft this week is rolling out a mobile ... -
Kiip Debuts Self-Serve Option For Advertisers June 18, 2:23 p.m.
Mobile rewards network Kiip has added a self-serve option for advertisers aimed at attracting more small- and medium-sized ... -
Mindshare Taps Elkins As Managing Director, Digital, West Coast June 18, 1:51 p.m.
Mindshare, part of WPP's GroupM, has tapped digital marketing veteran Amy Elkins to be managing director, ... -
Blogging Stake: WPP Invests In Muzy June 18, 9:12 a.m.
WPP has taken a stake in Muzy Inc., an early-stage micro-blogging service focused on mobile content ... -
MSN, Newsy Partnership To Debut June 18, 7:40 a.m.
MSN on Tuesday is expected to announce a partnership with mobile-focused video news network Newsy. Similar to ... -
ZO Shaves Global Ad Outlook: Says Internet, Especially Mobile, Will Be Greatest Growth Engines June 18, 7:34 a.m.
The global ad economy now is expected to expand only 3.5% this year, according to the ... -
Google Enhanced Campaigns Increase Cost Per Click June 18, 12:05 a.m.
Search advertisers will need to learn how to compensate for rising costs per click as Google ... -
Publicis Groupe's VivaKi Influences Mass Relevance Social Road Map June 17, 9 p.m.
VivaKi Ventures has gained input into Mass Relevance's product road map to influence features and functions ...
Be the first to comment on "MeasureCast Index Rises To Another All-Time High"
Leave a Comment