Big Ad Spend In Mass. Senate Race

  • January 18, 2010
Ad stakes are high in the Mass. U.S. Senate race to replace Ted Kennedy's seat. Independent and party groups were set to spend nearly $5 million on TV ads in the final weeks leading up to Tuesday's special election between state Attorney General Martha Coakley (D) and state Sen. Scott Brown (R), reports The Washington Post. There are 13 groups paying for the ad buys. Add those numbers to the $2.2 million Brown is spending on television and the $1.9 million by Coakley, and the total in the contest's final days is near $10 million.

1 comment about "Big Ad Spend In Mass. Senate Race".
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  1. Richard Shain from Performance Analysis Group, Inc., January 19, 2010 at 9:24 a.m.

    "Ted Kennedy's seat"... One of the things that irked many people here in Massachusetts was the reference to 'Ted Kennedy's seat'. It is the seat held for years by Senator Kennedy but it is "the people's seat"...it doesn't belong to one individual or one party.

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