There's No Such Thing As Real-Time Search
Not all of the panelist agree that real-time search exists. "There's no such thing as real time search," says Benjamin Carlson, co-creator and president, Fizziology. "You're either searching for, or synthesizing real-time information."
Carlson suggests Twitter is a black hole that consumes time. It's not information that's generated through Twitter. It's just data.
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