CEO Wong Exits Lifetime
Last year, a restructuring of equity interests in A&E Networks and Lifetime of its owners, Disney-ABC Television, Hearst Corp. and NBC Universal, left Lifetime Networks under the roof and direction of A&E Networks, run by Abbe Raven, president and CEO of AETN.
Raven stated: "We thank Andrea for her many contributions to Lifetime. We are pleased she will be with us for a transition period, and we wish her well in her future endeavors."
The news was first reported by Deadline Hollywood Daily on Friday.
Wong took over as president/CEO of Lifetime Networks in April 2007. Her most notable achievement was negotiating a mega-deal to acquire "Project Runway" from The Weinstein Company. It was a longtime hit on NBC Universal's Bravo. The Lifetime deal led to a public lawsuit that was settled.
Despite this coup, Lifetime has been hit with low ratings over the past year. By one measure, total prime-time viewers have declined 20% this broadcast season to an average 1.2 million. In the Lifetime's key women 25-54 demo, viewers are down 17% to an average 404,000.
Wong joined Lifetime from ABC, after developing various top reality hits, including "Dancing with the Stars" and "The Bachelor."
Recent MediaDailyNews Articles
-
Consumers Tag Costco, Movado As Most Promising Brands June 18, 6:09 p.m.
Costco, Cisco and Movado are the three most financially promising pure-play, publicly traded brands in the ... -
'Voice' Sings To Consistent Beat June 18, 5:57 p.m.
One of the biggest shows on broadcast television, finished its spring edition pretty close to where ... -
Motorola HIres Digitas For Global Media Account June 18, 5:43 p.m.
Google-owned Motorola has appointed Publicis Groupe’s Digitas to handle global media duties, according to sources. Those ... -
'Jimmy Kimmel,' MySpace Promote Musicians June 18, 2:56 p.m.
Select artists that appear on TV late-night show “Jimmy Kimmel Live” will get to perform an ... -
W+K Amsterdam's Heineken Ad Wins Cannes Lions Grand Prix, Creative June 18, 11:31 a.m.
A Heineken ad campaign from Wieden + Kennedy Amsterdam, the brand’s first global campaign effort, has ... -
Millennials Split In Attitude, Teens Less Upbeat, But Resilient June 18, 10:56 a.m.
MTV says younger U.S. millennials are a bit more pessimistic than older millennials.New millennials ages 14 ... -
Scripps Launches TV Everywhere With TWC June 17, 6:01 p.m.
Scripps Networks has a TV Everywhere deal with Time Warner Cable, allowing viewers access to on-demand ... -
Cannes Lions, Gates Foundation Partner For Global Initiative June 17, 5:51 p.m.
It sounds like a cliché from a beauty pageant, where the contestants talk about the lofty ... -
After TV, Sports Fans Up Coverage On Mobile, Social Nets June 17, 4:27 p.m.
While TV remains the No. 1 platform for sports fans, the second-screen TVs of sports -- ... -
Public Trust In Newspapers Dips Again June 17, 2:19 p.m.
In addition to their well-publicized financial woes, newspapers have a credibility problem, as Americans’ confidence in ...
Be the first to comment on "CEO Wong Exits Lifetime "
Leave a Comment