Information Media Serving the Public
Harris Interactive reports that adults in the US referred to the television (78%) and the radio (15%) as their primary source of information after the terrorist attacks on the World Trade Center and the Pentagon. Harris polled 4,610 online adults between 11 September and 12 September 2001 and asked them what sources they used to obtain attack information. 64% mentioned the internet as one of the sources they used.
Sources in US for Information Regarding Terrorist Attacks, September ll, 2001 (% of respondents)
+------------------------+-----------+---------+
| | Primary | Used |
| | Source | Source |
+------------------------+-----------+---------+
| Television | 76% | 97% |
| Radio | 15 | 76 |
| Internet | 3 | 64 |
| Talk With Other People | 3 | 66 |
| Newspaper | | 16 |
| Other | | 5 |
+------------------------+-----------+---------+
Source: Harris Interactive 9/2001
See eMarketer.com for more.
Recent Research Brief Articles
-
Optimize Format For Effective Multi-Media Viewing May 17, 6:15 a.m.
According to a new report from Brand Perfect, considering global publishing for a digital generation, sales ...
-
High Entertainment Spenders Account For 70% Of Home Entertainment May 16, 6:15 a.m.
According to Nielsen’s U.S. Entertainment Consumer Report, consumers in households earning an average annual income of ...
-
Travel Pumps The U.S. Economy May 15, 6:15 a.m.
According to a recent report from Roger Dow, President of the U.S. Travel Association, on how ...
-
Smartphones and Tablets, Though Mobile, Require Separate Ad Approach May 14, 6:15 a.m.
According to an industry analysis by Adobe Digital Index, mobile devices have changed the way consumers ...
-
U.S. Still Largest Digital Out-of-Home Market; China Chases May 13, 6:14 a.m.
According to a new report from PQ Media, the Global Digital Out-of-Home Media Forecast 2013-17, global ...
-
Online Event Attendance Trending Up; Chat and Moderators Popular May 10, 6:15 a.m.
A new report conducted by the Virtual Edge Institute, commissioned by Freeman, shows that attendees are ...
-
Mobile Devices Make Anywhere a Workplace for SMBs May 9, 6:15 a.m.
According to the results of The Sage SMB Survey on Mobile Devices, laptops (80%) and smartphones ...
-
Targeted Or Random; How Do You Like Your Ads? May 8, 9 a.m.
According to a new study by Zogby Analytics for the Digital Advertising Alliance, 40.5% of respondents ...
-
Americans Fed Up With Bad Ads May 7, 6:15 a.m.
According to InsightsOne, with Harris Interactive, Americans Are Fed Up With Bad Ads, 87% of American ...
-
9.9 Billion Video Ad Views In February May 6, 6:15 a.m.
According to comScore, 178 million Americans watched 33 billion online content videos in February, while the ...

Center for Media Research
Be the first to comment on "Information Media Serving the Public"
Leave a Comment