Clickable Audio - A New Kind of Radio Ad
- by Ken Liebeskind , August 3, 2001
RadioCentral is starting a new kind of Internet radio - branded stations associated with websites. And the stations will run a new kind of advertising, too, which is being called "clickable audio."
Eric Rhoads, founder and president of RadioCentral, which is based in San Francisco, says his company has developed …
