'Vogue' September Issue Expects Spike
Jul 20, 2010, 11:26 AM
On Monday, Vogue will announce ad-pages results for its all-important September issue, and industry insiders say the fashion monthly will show a spike of 100 advertising pages, or 23% over a year ago, for a total of 529, notes Crain's NY Business. The semi-improved economic climate has been boosting numbers for the fashion mag's sister titles at Condé Nast. But even a 23% growth is down from the magazine's heyday. In 2007, the magazine carried a record 727 ad pages -- and weighed in at four pounds, nine ounces. In 2008, Vogue dropped 7% of its ad-weight, coming in at 674 pages.