Interpublic Gets 2Q Raves, Growth Rises 14%
Organic growth climbed nearly 14%, compared to 3% for the previous quarter. Roth cited event marketing and the Mediabrands unit among the growth contributors.
"Clearly [it] shows that the signs of an economic recovery are giving clients greater opportunities to engage in marketing spend," he said on an earnings call.
In the April-June period, as U.S. organic revenue was up 13.6%, total domestic revenue increased at about the same rate to $961 million. Overall, global profit soared to $105.3 million versus $20.9 million in the same period a year ago.
Roth said client CEOs are concerned about a double-dip recession, but IPG's current numbers don't indicate one is taking hold. "And when you look at our clients' cash positions overall, they certainly will have the money to spend in marketing dollars," he said, perhaps to gain share in the event of another downturn.
In midday trading, IPG shares were up nearly 10% to the $9 range.
Recent MediaDailyNews Articles
-
CBS' Scores Big Victory In 18-49 Demo May 21, 3:11 p.m.
Just two days before the finish of the TV season, CBS claims a big victory among ... -
TiVo Boosts Revs, Data Efforts May 21, 2:54 p.m.
TiVo made gains for its first-quarter revenue results with higher cable operator subscriptions.The time-shifting and technology ... -
Updated: Out-Of-Home Trading Platform Integrates With Mediaocean, Posterscope Backs Move May 21, 8:07 a.m.
(Editor's Note: Posterscope denies it is backing ADstruc. A Clarification has been published here.) While ... -
Networks Top Goal: Ad Dollars Trump Studio-Produced Shows May 21, 8:06 a.m.
With Netflix and Amazon writing hefty checks, it bears watching whether networks will increasingly pick up ... -
Budweiser Bows New Campaign, Topped With Responsible-Drinking Blimp May 20, 5:26 p.m.
Summer is a time of concerts and festivals and beach-going, all of which carry the attendant ... -
Clear Channel Outdoor Unveils Consumer Networks May 20, 5:23 p.m.
Clear Channel Outdoor is creating a new way for advertisers to buy out-of-home ad inventory with ... -
Digital TV Video Biz Is Booming May 20, 4:10 p.m.
As traditional TV platforms project small gains in their $70 billion business, new digital TV video ... -
Initiative Wins Amazon's Global Media Account May 20, 3:09 p.m.
Interpublic Group’s Initiative has won global media duties for e-Commerce giant Amazon.com after a review.The company’s ... -
Media Storm Inks Ad Buying Deal With Videology May 20, 1:55 p.m.
Media Storm, which specializes in representing entertainment entities, such as FX and Food Network, has signed ... -
Mars Contract Suit Against Y&R Continues May 20, 11:56 a.m.
A New York judge has denied a request by WPP’s Y&R to toss out a breach ...


Be the first to comment on "Interpublic Gets 2Q Raves, Growth Rises 14%"
Leave a Comment