TVGuide.com Personalizes 'Social TV'
The new features are part of a progression that is blending TVGuide.com's core content with social media applications to enhance the TV program navigation experience.
Since TVGuide.com launched "TV Check-in" Oct. 20th, the site has averaged 10,000 check-ins per day. The top checked-in episodes include shows from all of the major networks, including more than 7,400 distinct episodes of TV shows. Among the top checked-in shows are such fan favorites as "House," "Vampire Diaries," the CMA Awards, "Sons of Anarchy," Monday Night Football, "The Office," and "Blue Bloods."
Christy Tanner, senior vice president and general manager of TVGuide.com, calls the approach "social TV," and says the personalized hot lists make the concept more personally relevant to individual users, while at the same time allowing them to share their TV viewing preferences with others.