Commentary

Mobile's Prime Time (Hint: It's A Lot Like TV's)

Well, yes, Google's Jason Spero thinks we are entering the prime time for the mobile industry, but he also shared some Google data showing how mobile users are accessing the mobile Web in a way that might be analogous to TV's prime-time daypart.

It starts around 1 p.m., he said, and ramps up through the rest of the day, more or less peaking around the time that most people are also watching prime-time TV.

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